BlueCross BlueShield of Vermont

Marketing & Communications

USA (Hybrid)

$70K/yr – $82K/yrMid Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive integrated marketing and communications work for a healthcare-focused audience, coordinating print/digital materials and cross-team collaboration.

  • Must-have: 5+ years in healthcare or nonprofit marketing communications.
  • Standout: Cross-functional coordination with internal teams and external vendors.
  • Own end-to-end development of materials and brand experiences.

Job Description

Responsibilities

  • Lead the development of print and digital marketing and communications materials, from concept through completion, and support the production of advertising campaigns.
  • Employ “big picture” thinking and proven experience to support the strategic, tactical, creative, and operational facets of marketing, communications, and branding.
  • Work regularly with internal subject matter experts, cross-departmental teams, and external vendors, such as designers, photographers, and videographers.
  • Monitor and recommend ideas to improve the value, quality, and impact of marketing communications materials and the brand experience for our members, providers, and customers.

Requirements

  • Bachelor’s degree, preferably in marketing, business, or communications.
  • Minimum of 5+ years of related experience in marketing communications, preferably for healthcare, health plan, or nonprofit organizations.
  • Minimum of 5+ years of writing experience for marketing, advertising, communications, or corporate initiatives.
  • Demonstrated experience in comprehensive project management and the creative development of print and digital materials.
  • Strong understanding of art direction, print production, list coordination, direct mail processes, digital distribution, and reporting.
  • Excellent written and oral communication skills, including and beyond copywriting, editing, and presenting.
  • Excellent people skills, with thorough understanding and use of effective interpersonal communication skills.
  • Experience with Microsoft Office is required, with preferred experience with Adobe programs.

Preferred

  • Bachelor’s degree, preferably in marketing, business, or communications.
  • Preferred experience with Adobe programs.

Benefits

  • Health insurance (including vision)
  • Dental coverage (free to employees)
  • Wellness Program
  • 401(k) with employer match + automatic employer contribution
  • Life Insurance
  • Disability Insurance
  • Combined time off (CTO) – 20 days per year + 9 paid holidays
  • Tuition Reimbursement
  • Student Loan Repayment
  • Dependent Caregiver Benefits