Marketing & Communication Coordinator I/II, Student Experience

Responsibilities

• Coordinates marketing projects for assigned areas within Student Experience by managing the intake, prioritization, assignment, tracking, and completion of marketing requests through established workflows and project management systems.
• Coordinates the development of marketing and promotional materials across multiple platforms, including graphic design, social media, websites, photography, videography, presentations, reports, and print publications.
• Provides project oversight for marketing initiatives serving multiple assigned Student Experience departments and program areas, monitoring timelines, deliverables, and quality standards while supporting alignment with divisional goals.
• Supervises and develops student marketing staff and graduate assistants as assigned through hiring, onboarding, training, project assignment, coaching, performance feedback, and ongoing professional development.
• Reviews, edits, and provides quality assurance for marketing content produced by student staff to ensure consistency, effectiveness, accessibility, and compliance with university branding standards.
• Coordinates and maintains the departmental web presence across more than 50 webpages, ensuring content accuracy, functionality, accessibility compliance, and alignment with university communication standards.
• Coordinates content planning and content management for departmental social media channels and provides guidance and training on social media best practices for all areas within Student Experience.
• Creates and coordinates visual media content, including photography, videography, video editing, and multimedia projects that support student engagement, recruitment, educational initiatives, and signature campus programs.
• Serves as a resource for professional staff, student employees, student organizations, and sport club officers on marketing processes, branding requirements, accessibility standards, and communication best practices.
• Coordinates relationships with external vendors and print production partners by preparing production-ready files, communicating project specifications, reviewing proofs, and supporting quality production outcomes.

Requirements

• This position requires five years of directly related full-time experience or, as an alternative, a Bachelor’s degree from an accredited institution in an appropriate area of specialization and one year of full-time experience directly related to the job functions.
• Professional full-time experience in graphic design, marketing, public relations, website development, or communications.
• Experience operating a personal computer and proficient with Microsoft Office (Word, Excel, Access, PowerPoint, Publisher and Outlook).
• Any appropriate combination of relevant education, experience, and/or certifications may be considered.
• This position requires seven years of directly related full-time experience or, as an alternative, a Bachelor’s degree from an accredited institution in an appropriate area of specialization and three years of full-time experience directly related to the job functions.
• Professional full-time experience in graphic design, marketing, public relations, website development, or communications.
• Experience operating a personal computer and proficient with Microsoft Office (Word, Excel, Access, PowerPoint, Publisher and Outlook).
• Any appropriate combination of relevant education, experience, and/or certifications may be considered.