Marketing Campaign Manager - Valent USA

Kansas City, MO (Hybrid)

$100K/yr – $135K/yrSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own and manage integrated crop protection promo campaigns across Salesforce and multi-channel touchpoints, partnering with field teams and product/segment leads to align with priorities and ensure compliant, data-driven marketing.

  • Own end-to-end campaign execution and performance analysis
  • Drive alignment with regulatory/compliance and field/customer needs

Job Description

Responsibilities

  • Develop and manage integrated promotional campaigns for crop protection within Salesforce and across multiple channels (field promotions, public relations, digital and print advertising, and events).
  • Partner closely with field teams to align campaigns with regional priorities, seasonal crop cycles, and customer needs.
  • Collaborate with product development and segment managers to translate technical product benefits and portfolio segmentation into clear, compelling, and compliant marketing messages.
  • Manage campaign timelines, budgets, and deliverables to ensure on-time and on-budget execution.
  • Coordinate with regulatory and legal teams to ensure all promotional materials uphold compliance standards.
  • Work with external agencies, vendors, and printers to execute campaign assets and trafficking
  • Analyze campaign performance metrics (ROI, engagement, sales lift) and provide actionable insights for continuous improvement.
  • Support trade shows, field days, and related meetings as part of broader promotional initiatives.
  • Maintain accurate records of promotional activities and impact.

Requirements

  • Bachelor’s Degree in Marketing, Agribusiness, Agriculture, or a closely related field.
  • 4–7 years of experience in marketing, campaign management, or commercial roles, preferably within agriculture, crop protection, or related sciences.
  • Familiarity with regulatory requirements for agricultural chemical marketing and experience working with distributors, retailers, or sales organizations in agriculture.
  • Demonstrated experience with strategic thinking and creative problem-solving
  • Deep knowledge of CRM, marketing automation, analytics and similar tools within Salesforce.
  • Adaptability in a fast-paced, regulated environment without sacrificing data-driven decision-making abilities

Preferred

  • Proficiency with Salesforce campaign creation and management
  • Excellent track record of collaboration, written and spoken communication skills, and attention to detail
  • Strong understanding of agricultural markets, grower decision-making, and seasonal demand cycles.
  • Experience managing multi-channel marketing campaigns and budgets, including demonstrated project manage acumen.
  • Analytical mindset with the ability to analyze data and measure campaign effectiveness.
  • Willingness to travel for field activities, meetings and trade events.

Benefits

  • High-quality healthcare coverage starting on day one, with options for medical (HSA/HRA), vision, and dental plans
  • 5% company contribution to your 401(k), plus a quarterly discretionary bonus
  • Immediate 100% vesting of all retirement contributions
  • Financial assistance programs to support your goals
  • Life and disability insurance for added security
  • Generous paid time off, including vacation, holidays, and volunteer days
  • Flexible work arrangements available

Salaries

Posted range

$100K/yr – $135K/yr

Taken straight from the job posting.