Responsibilities

• Driving campaign strategy: Own the strategy and execution of integrated, multi-channel campaigns that drive engagement, qualified leads and funnel impact.
• Developing customer messaging: Translate complex product and solution information into compelling, customer-centric value propositions and content across priority vertical markets.
• Understanding customer behavior: Develop a deep understanding of audience behavior in the region, analyze each stage of our sales funnel and collaborate closely with our sales teams to respond to buyer intent effectively.
• Optimizing performance: Monitor real-time results across digital channels and Salesforce to optimize tactics and maximize lead to pipeline conversion.
• Partnering cross-functionally: Aligning plans with Sales, Inside Sales, Global Marketing to ensure campaigns support business priorities and receive buy-in across the organization.
• Communicating marketing impact: Report campaign performance to stakeholders and demonstrate a clear connection between marketing activity and funnel impact.
• Navigating ambiguity: Operate effectively in a fast-moving environment where not all inputs are defined, using data, experimentation, and stakeholder input to clarify direction and drive progress.

Requirements

• Education – Bachelor’s degree or higher in Marketing, Business, or a similar field.
• Experience – 7+ years of experience in the marketing field.

Preferred

• Excellent communication, collaboration, and organization skills.
• Exhibit strong project management skills and the ability to lead and influence cross-functional teams.
• Strategic thinker with a results-driven mindset.
• Deep understanding of marketing and tools/programs, such as Salesforce, Pardot and Microsoft Office.

Benefits

• Belden also offers hybrid and remote work practices where feasible and provides employees with benefits that could include health/dental/vision, long term/short term disability, life insurance, HSA/FSA, matching retirement plans, paid vacation, parental leave, employee stock purchase plan, paid leave for volunteer work in your community, training opportunities, professional talent management and succession planning, corporate health well-being initiatives and a work culture which includes commitment to diversity, equity, inclusion and sustainability!