Marketing Campaign and Event Manager at Dexmate | Santa Clara, CA

Marketing Campaign and Event Manager

Santa Clara, CA (Unknown)

Salary Not AvailableMid Level4+ years expFull time

Posted 5 months ago

Own integrated marketing campaigns and events to drive demand and pipeline.

Plan and execute integrated campaigns across online and offline channels.
Must-have: 4–7+ years in B2B/B2C marketing, demand gen, or event marketing.
Standout: Experience managing enterprise or deep-tech campaigns and large industry events.

Plan and execute integrated marketing campaigns across online and offline channels
Develop targeted campaigns aligned to ICPs and key industry verticals
Partner with Product Marketing to ensure strong messaging and positioning
Collaborate with the Sales team to drive high-quality lead generation and pipeline through campaigns
Own end-to-end execution of industry events, including trade shows, conferences, and customer demos
Coordinate logistics, vendors, booth design, and on-site execution
Collaborate with Sales to maximize meetings and pipeline from events
Drive high-quality lead generation and account engagement
Support ABM initiatives and ensure strong lead capture, follow-up, and handoff to sales
Track and report on campaign and event performance, analyzing ROI and optimizing channel mix

4–7+ years of experience in B2B, B2C marketing, demand generation, or event marketing
Proven experience managing integrated campaigns and industry events
Experience in enterprise or deep-tech environments (robotics, hardware, AI, platform)
Strong project management skills with the ability to manage multiple campaigns simultaneously
Data-driven mindset with experience tracking performance and optimizing ROI
Excellent communication and cross-functional collaboration skills