Marketing Business Partner - Portfolio Coordinator

Knoxville, TN (Hybrid)

$57K/yr – $125K/yrMid Level2+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the portfolio narrative and cross function alignment for CGI’s software portfolio, turning market insights into differentiated messaging across product, sales, and marketing channels.

  • Own portfolio storytelling and ensure consistent messaging across channels, client conversations, and materials.
  • Lead cross functional collaboration with product marketing, BD, and Centers of Excellence to translate strategy into go to market programs and revenue impact.
  • Provide leadership updates on messaging effectiveness and opportunities to strengthen CGI's software positioning.

Job Description

Responsibilities

  • Develop and maintain a clear, compelling narrative that communicates the value of CGI's commercial software portfolio, highlighting both our solutions and the strength of the teams delivering them
  • Ensure consistent positioning and messaging across all marketing channels, sales materials, and both client facing and internal communications
  • Partner with product marketing managers to align individual product messaging into a cohesive portfolio story, while preserving product level differentiation
  • Collaborate with marketing Centers of Excellence to execute effective MarCom plans that raise awareness and support business development
  • Partner with business development teams to develop messaging and materials that clearly articulate the value of CGI's software portfolio in client conversations
  • Support account and deal based marketing efforts by aligning portfolio level narratives to specific client needs and opportunities
  • Contribute to executive presentations, client facing materials, and industry events to reinforce CGI's position as a trusted software provider
  • Participate as a member of the Commercial Solutions Leadership Team, contributing a marketing perspective to portfolio strategy and priorities
  • Partner closely with Business Development and Operations leaders to align marketing efforts with pipeline priorities, operational goals, and growth initiatives
  • Provide regular updates and insights to leadership on messaging effectiveness, market feedback, and opportunities to strengthen CGI's software positioning

Requirements

  • Bachelor's degree plus 2-7 years of experience in B2B marketing, product marketing, or related roles, preferably in technology services, enterprise software, or consulting
  • Experience developing messaging and positioning for technology products or solutions, with the ability to synthesize multiple offerings into a cohesive narrative
  • Strong understanding of go to market strategy and marketing execution across channels
  • Proven ability to translate complex concepts into clear, client focused messaging and content
  • Experience supporting business development through marketing assets, campaigns, or deal based marketing
  • Experience working with or supporting senior leadership teams, with the ability to translate strategic priorities into marketing approaches
  • Ability to operate effectively in a matrixed organization, collaborating with stakeholders across marketing, product, and sales teams
  • Self-starter mindset with the ability to work independently, manage ambiguity, and help define new processes and ways of working
  • Strong written and verbal communication skills
  • Proficiency in marketing tools (CRM, PowerPoint, Excel, HubSpot, analytics dashboards); experience with Workfront project management is a plus but not required
  • Energetic, creative, and solutions oriented approach
  • Flexibility to travel, as needed

Preferred

  • Experience with Workfront project management is a plus but not required
  • Travel flexibility (as needed)

Benefits

  • Competitive compensation including profit participation program
  • Comprehensive medical, dental, and vision benefits
  • Basic life and accidental death & dismemberment insurance
  • Matching contributions through 401(k) plan, and CGI share purchase plan
  • Flexibility and paid accrued vacation leave, ranging from 10 to 20 days per year, based on job level, years of relevant prior experience, and years of service
  • 10 paid holidays per year
  • At least 80 consecutive hours of paid sick/safe leave (except where applicable state/local law requires more)
  • Paid parental leave, ranging from 20 to 70 consecutive business days based on circumstances of leave and applicable laws
  • Bereavement leave, ranging from 1 to 7 days per year based on relationship.
  • Paid jury duty leave, up to time summoned
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CGI

Insights you can act on.Founded in 1976, CGI is among the largest IT and business consulting services firms in the world. We are insights-driven and outcomes-focused to help accelerate returns on your investments. Across hundreds of locations worldwide, we provide comprehensive, scalable and sustainable IT and business consulting services that are informed globally and delivered locally.We value your opinions and welcome your comments and questions on our posts here on LinkedIn. Please keep a polite, professional and constructive tone. We remove comments containing objectionable language and derogatory views. We do not allow content that is unrelated to the subject, and we remove discriminatory and racist comments as well as spam and advertising. Note that content on this page contains general information regarding CGI’s services and initiatives and should not be considered direct business advice. To engage in a discussion with one of our experts, please make a request through https://www.cgi.com/en/contact-us

Founded in 1976
CAN
70K employees

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$20K
Traffic Source Mix
Search
39.3%
Direct
48.3%
Referral
10%
Social
1%
Paid
1.2%

Headcount Trend

Current headcount: ~70.5K

Marketing Team

Median Career Experience
15 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$1.2B
Last Raise
$650M
Post IPO Debt, 1 years ago

Funding History

  • Mar 2025
    Post IPO Debt • $650M
  • Sep 2024
    Post IPO Debt • $550.9M

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