Flagstaff Center of Bone and J

Marketing & Business Development Manager

Flagstaff, AZ (On-site)

Salary Not AvailableManager3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end healthcare marketing strategy across digital, brand, and community channels.

  • Own the end-to-end marketing strategy across marketing channels.
  • Must-have: 3+ years healthcare marketing and provider outreach experience.
  • Standout: Leadership of cross-functional initiatives, vendor selection, and pilots.

Job Description

Responsibilities

  • Develop and lead the practice’s comprehensive marketing strategy across digital, brand, and community channels
  • Lead provider marketing initiatives, including outreach, branding, and visibility strategies
  • Leverage AI driven tools and platforms to optimize digital marketing performance, SEO/SEM, website engagement, and online reputation management
  • Lead brand positioning, messaging, and external communications to ensure consistency and impact
  • Manage public relations efforts, including media communication and press releases
  • Manage community outreach programs, health fairs, and educational events to strengthen market visibility
  • Plan and execute sponsorships, public facing events, and local engagement initiatives
  • Oversee marketing analytics, reporting, and performance dashboards to track ROI and effectiveness
  • Collaborate with physicians and department leaders on new service launches and practice initiatives
  • Ensure marketing activities align with organizational goals, culture, and long term growth strategy

Requirements

  • Minimum 3+ years of healthcare marketing experience, preferably within a physician owned or specialty care setting
  • Significant experience in provider outreach, relationship management, and healthcare network development.
  • Proficiency in modern AI technologies and marketing applications, including AI-assisted analytics, content tools, SEO optimization platforms, and workflow automation tools.
  • Strong understanding of Northern Arizona patient populations, referral patterns, and healthcare landscape
  • Ability to work effectively with senior leaders, physicians, and multidisciplinary teams
  • Motivated by ownership, responsibility, and long term organizational impact
  • Highly organized, strategic, and execution oriented
  • Proven experience with community engagement, event planning, and partnership development
  • Excellent written and verbal communication skills
  • Comfortable working in a dynamic, high growth clinical environment

    Benefits

    • Close partnership with executive leadership and physician teams
    • Meaningful influence over practice growth, reputation, and community presence
    • Competitive compensation (commensurate with experience)
    • A stable, independent practice environment
    • Opportunity to build a high impact, long term marketing and business development function
    • Free group life insurance ($50k)
    • Medical Insurance - Medical benefits begin the first of the month following 60 days
    • Health Savings Account (H.S.A.)
    • Voluntary Dental Insurance
    • Voluntary Vision Insurance