Marketing, Brand, and Community Engagement Manager

Bryn Mawr, PA

Salary Not AvailableManagerFull time

Posted 5 weeks ago

Job Summary

Own brand strategy and multi-channel activation for a multifamily portfolio, tying occupancy and revenue to data driven campaigns while leading a creative, cross functional team.

  • Define and own a differentiated brand and messaging system across assets.
  • Drive occupancy and leasing velocity by coordinating digital, social, email, and on site campaigns with measurable outcomes.
  • Build and mentor a marketing team while establishing processes that shift to data driven creativity.

Job Description

Responsibilities

  • Define and execute a clear, differentiated brand strategy across residential and commercial assets
  • Oversee all marketing channels: digital, social, advertising, email, and on-site initiatives
  • Ensure brand consistency while tailoring campaigns to specific properties and markets
  • Partner with leadership to drive occupancy, leasing velocity, and revenue growth
  • Support commercial leasing efforts with targeted marketing and outreach strategies
  • Develop campaigns that directly contribute to lead generation
  • Bring a modern, forward-thinking creative mindset to elevate campaigns and brand perception
  • Challenge existing approaches and implement more effective, data-driven strategies
  • Oversee content, design, and messaging to ensure it resonates with target audiences
  • Mentor and develop the marketing team

Requirements

  • Bachelor's Degree
  • Valid driver’s license and vehicle
  • Highly proficient with Microsoft Office Suite
  • Flexibility with hours and days worked
  • Proven experience in multifamily housing, real estate, or property management marketing
  • Strong background in brand building and business development
  • Demonstrated ability to connect marketing efforts to measurable business outcomes
  • Experience leading and developing teams
  • Both strategic thinker and hands-on executor
  • A leader who brings clarity, creativity, and accountability

Benefits

  • Opportunities for professional and personal development and career growth
  • Comprehensive Health Insurance - Medical, Dental, Vision
  • Medical & Dependent Care Flexible Spending Accounts (FSA)
  • Retirement plan – 401(k) with up to 4% employer match
  • Paid Time Off (vacation, sick, 9 holidays, 2 floating holidays)
  • Employer-paid Short-term Disability
  • Voluntary Long-term Disability
  • Voluntary Life Insurance
  • Voluntary Hospital Indemnity Insurance
  • Employee Assistance Program (EAP)
University City Housing logo

University City Housing

University City Housing (UCH) is a Philadelphia-based firm that buys, renovates, maintains and manages real estate for long-term investment. With over 4,000 residential units and 250,000 square feet of commercial space in Philadelphia and the surrounding suburbs, University City Housing has provided the Greater Philadelphia area with quality apartment homes since 1967. We strive to showcase our pride in our management services, leasing excellence, and impeccable maintenance throughout our communities. We offer unique and versatile apartment homes and commercial spaces in the City of Philadelphia and in the surrounding suburbs of the Main Line, Bucks County, Montgomery County and Delaware County. Our goal is to provide our customers with a memorable and quality living and working experience with UCH.

Founded in 1967
Philadelphia, Pennsylvania, USA
208 employees (11 in marketing)
University City Housing logo

Marketing, Brand, and Community Engagement Manager

University City Housing · Bryn Mawr, PA