Marketing Automation Specialist

Illinois, USA (Unknown)

$65K/yr – $85K/yrMid Level2+ years exp

Posted 1 day ago

Job Summary

Own the end-to-end marketing automation process by building and optimizing HubSpot workflows, nurture sequences, and landing pages to deliver timely, personalized customer communications.

  • Design and maintain multi-stage HubSpot workflows (welcome, nurture, transactional, post-sale).
  • Create and optimize nurture campaigns and audience segmentation.
  • Monitor performance and deliverability, applying learnings to future campaigns.

Job Description

Responsibilities

  • Position Summary: This position will build, test, and run email & SMS campaigns and customer communication workflows. This is a daily execution-focused role in the Marketing Hub that turns contact strategies into active workflows, nurture sequences, landing pages, and segmented audiences. Individuals in this role ensure the right message reaches the right contact at the right time, and that every automation is optimized for success.
  • Workflow & Automation Building
  • Build, test, and maintain multi-stage automated workflows in HubSpot (welcome, nurture, drip, transactional, post-sale, service reminders, re-engagements, etc.)
  • Troubleshoot and debug workflow logic, enrollment triggers, and timing to eliminate breakage and unintended contact paths
  • Document workflow logic so campaigns are auditable and repeatable
  • Email/SMS Nurture Campaigns
  • Build multi-touch nurture sequences aligned to buyer journey stages
  • Maintain email templates, personalization tokens, and dynamic content modules
  • Segmentation & Database Management
  • Build and maintain active lists and static segments based on lifecycle stage, behavior, and engagement

Requirements

  • Bachelor's Degree in Marketing, Digital Marketing, Data Analytics, or other business-related degree is preferred
  • 2+ years’ hands-on experience working in HubSpot Marketing Hub
  • 2+ years’ experience in lead-generation businesses; home services preferred
  • Solid email marketing & automation track record (workflows, A/B testing, reporting)
  • Demonstrated experience building complex, branching workflows and integrating email + SMS communications
  • Strong understanding of lifecycle stages, lead scoring, CRM data structures
  • Experience with HTML/CSS basics for light landing page or email template edits
  • Experience with HubSpot connectors (Google Ads, SEMRush, or similar) a plus
  • Experience working with affiliate partner programs or Active Prospect a plus
  • HubSpot Marketing Hub, inbound marketing, email marketing certifications a plus

Preferred

  • HubSpot Marketing Hub, inbound marketing, email marketing certifications a plus
  • Experience with HubSpot connectors (Google Ads, SEMRush, or similar) a plus
  • Experience working with affiliate partner programs or Active Prospect a plus
  • Experience with HTML/CSS basics for light landing page or email template edits

Benefits

  • Medical Insurance (employer subsidized)
  • Accident Insurance
  • Critical Illness Insurance
  • Hospital Indemnity Insurance
  • Dental Insurance (free to employees)
  • Vision Insurance (free to employees)
  • Short-Term Disability (free to employees)
  • Long-Term Disability
  • Basic Life Insurance (free to employees)
  • Holiday Pay
Four Seasons Heating, Air Conditioning, Plumbing, & Electric logo

Four Seasons Heating, Air Conditioning, Plumbing, & Electric

4.3 Glassdoor

Four Seasons Heating and Air Conditioning is the Midwest's #1 HVAC, plumbing, and electrical contractor with a service area that includes all of Chicagoland and Northwest Indiana. Founded in 1971 as a one man, one truck company, we have since expanded to over 1,000 employees and over 600 trucks.We offer HVAC repair, maintenance and installation as well as plumbing, electrical, air duct cleaning, and indoor air quality products for both residential and commercial customers. Four Seasons is committed to honesty, customer satisfaction, and fair pricing in every job we perform. Our A+ rating from the BBB and 10 consecutive years winning the Angie's List Super Service Award are evidence of this unending commitment. As a two-time winner of the BBB Torch Award for Ethics, Four Seasons believes in taking care of their employees just as well as their customers. The Chicago Tribune has named us among its list of Top Workplaces in Chicago.We offer 24 Hour repair services with no extra charge for nights, weekends, or holidays. Our live customer support center is always standing by ready to take your call.Every Four Seasons job comes with a 2-year satisfaction guarantee. Be sure to join our e-mail list for all the latest information on new products, services, and special pricing.Visit our blog on our site for helpful tips and information on how to properly care and maintain your HVAC system!

Founded in 1971
Chicago, Illinois, USA
395 employees (7 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$65K/yr – $85K/yr

Taken straight from the job posting.

See all Four Seasons Heating, Air Conditioning, Plumbing, & Electric salaries

Marketing Team

Marketing Team Size
7 (2% of company)
Median Career Experience
13 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity

Funding History

  • Nov 2022
    Private Equity

Traffic Signals

Monthly Visitors
102.3K
Monthly Google Ads Budget
$265.4K
Traffic Source Mix
Search
67.9%
Direct
8%
Referral
0.7%
Social
5.1%
Paid
17.1%

Headcount Trend

Current headcount: ~395

Recent News

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Marketing Automation Specialist

Four Seasons Heating, Air Conditioning, Plumbing, & Electric · Illinois, USA · Unknown