Marketing Associate (North America) - Engine by Starling

New York City, NY (On-site)

Salary Not AvailableIntern/New Grad2+ years expFull time

Posted 3 months ago

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Job Summary

Support regional B2B marketing by coordinating campaigns, events, content, and sales alignment to drive pipeline, with hands-on ops, data tracking, and partner collaboration.

  • Campaigns and events: assist end-to-end execution, reporting, and pipeline contribution across email, digital, social, ABM, and field events.
  • Operations and collaboration: manage campaign workflows, data hygiene, lead routing, and MSP with global marketing operations; coordinate partner campaigns and co-marketing deliverables.
  • Content and sales enablement: coordinate regional content needs, localization, collateral updates, and support sales with market insights and event follow-up.

Job Description

Responsibilities

  • Assist in the setup, execution, and reporting of marketing campaigns across email, digital channels, social media, and ABM platforms
  • Manage campaign workflows, data hygiene, and lead routing in coordination with the global marketing operations team
  • Support the optimisation of sales and marketing automation processes (HubSpot) and ensure best practices are followed
  • Build and maintain dashboards, reports, and analytics to track campaign and event performance and pipeline contribution
  • Support the planning and logistics of regional events such as conferences, podcasts, roundtables, partner events, and trade shows
  • Coordinate registrations, venue logistics, materials, shipments, vendor management, and on-site support
  • Execute follow-up processes to ensure leads are recorded effectively to support sales and tracked in the CRM
  • Assist with the execution of joint campaigns, events, and co-marketing programs with consulting, advisory, and technology partners
  • Coordinate partner deliverables including content, digital assets, timelines, and reporting
  • Help maintain strong communication and project alignment with partner teams

Requirements

  • 2 years of marketing experience in B2B SaaS, fintech, or enterprise technology (financial services experience preferred)
  • Experience supporting events and external-facing marketing programs
  • Hands-on experience with marketing automation and CRM tools (HubSpot preferred)
  • Strong understanding of digital marketing, campaign operations, and field marketing
  • Detail-oriented, organised, and comfortable managing multiple projects simultaneously
  • Strong communication skills and the ability to collaborate across teams and functions
  • Familiarity with the financial services industry (banking, consulting, fintech) is a plus
  • Ability to occasionally travel within North America for events or team meetings

Preferred

  • Financial services industry familiarity
  • Experience using LinkedIn Sales Navigator for prospecting

Benefits

  • Medical, Dental, and Vision insurance plan options
  • 401(k) with company match of 100% of the first 4%
  • Company-paid Long-Term Disability, and Life and AD&D insurance
  • Optional ancillary benefits such as Short-term Disability, Accident Insurance, Legal & ID Protection, and more
  • 20 days annual vacation PTO and 11 Paid Holidays
Starling logo

Starling

4.0 Glassdoor

Hello, we’re Starling.Banking was broken – so we decided to fix it. The vision? Fast technology, fair service and honest values. All at the tap of a phone, all the time.We built Britain’s first digital bank.One hard-won banking licence later, we set about giving people a new way to spend, save and manage their money (and take better care of the planet, too).We’re changing banking for good.Back then, we were obsessed with unravelling the knotty world of finance and solving people’s problems rather than selling them stuff. We still are.Since then, we’ve grown. A lot.Over four million accounts (and four account types!). A team of thousands. Headquartered in London with offices in Cardiff, Dublin, Manchester and Southampton. Seven years voted Which? Recommended Provider and Britain's Best Banking Brand. Still zero branches.Our culture is open, inclusive and focused on solving real customer problems, with an emphasis on doing the right thing, even when it’s not always the easy thing. From our approach to working together and sustainability to how we build our products, our decisions need to make the world – and Starling – a better place to be.Everyone at Starling is essential to our mission, which is really quite simple: to solve our customer’s problems – and build the best bank in the world!And now we're providing Starling to other banks, via a Software-as-a-Service (SaaS) proposition through our subsidiary Engine by Starling, using the proprietary technology platform that it uses to power our own bank.

Founded in 2014
London, England, GBR
2.9K employees (82 in marketing)
72% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$1.6K
Traffic Source Mix
Search
40%
Direct
44.6%
Referral
14%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
64 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$1.1B
Last Raise
$164.2M
Series D, 4 years ago

Funding History

  • Apr 2022
    Series D • $164.2M
  • Apr 2021
    Series D • $70M
  • Mar 2021
    Series D • $376M

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