Responsibilities

• Collaborate with the Sr. Offline Media Manager to plan, coordinate, and execute offline media campaigns for Television (DRTV & Retail), Radio, and Podcast media channels.
• Support in the production of DRTV, radio, and podcast creatives by coordinating logistics such as scheduling, shoot accommodations, and preparation.
• Assist in securing casting approvals and ensuring compliance with SAG requirements when necessary.
• Maintain all talent and licensing agreements pertaining to TV and radio creatives, including contract negotiations and renewals.
• Generate and implement tracking codes for DRTV, radio, and podcast campaigns to enable comprehensive performance analysis and optimization.
• Collaborate with the legal team and media agencies to secure network approvals for creatives.
• Work with creative agencies, both external and internal, to facilitate creative revisions as needed.
• Ensure that all creatives and scripts are cataloged and accessible within the company database.
• Assist in the management of tracking of media invoices and work closely with the accounting team to ensure accuracy and on-time payment.

Requirements

• Bachelor’s degree in marketing, advertising, communications, or a related field.
• Minimum 1-2 years of relevant experience working with offline media campaigns (TV, radio, or podcast).
• Familiarity with traditional media buying, production logistics, and campaign tracking.
• Strong organizational skills and attention to detail.
• Ability to prioritize multiple projects in a fast-paced, deadline-driven environment.
• Experience with SAG/AFTRA or union guidelines is a plus.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Key Competencies: Project Management, Creative Production Support, Media Coordination, Cross-Functional Communication, Results Orientation, Analytical Thinking, Vendor Management.