Marketing Associate, Community Marketing Site Activation Lead

Columbus, OH (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive end-to-end hub content in the Chase ecosystem, aligning templates, mobile and accessibility checks, and release timing, while embedding analytics tagging, governance of taxonomy and linking, and end-to-end publishing hygiene.

  • Hub Publishing: Publish pages with template adherence, mobile readiness, and accessibility checks
  • Analytics & Tagging: Implement page-level and module events and validate data capture
  • Workflow & Quality: Govern approvals, verify copy accuracy, and maintain publishing hygiene

Job Description

Responsibilities

  • Hub Publishing: Publish hub pages, ensure template adherence, mobile readiness, accessibility checks, and release timing.
  • Analytics & Tagging: Implement page-level analytics instrumentation and module or journey events, and verify data capture.
  • Taxonomy & Linking: Apply and govern taxonomy tags, metadata, internal linking patterns, and naming conventions for discoverability and reporting consistency.
  • Workflow & Publishing: Coordinate content through the governed approval-to-publish workflow, confirming approvals are complete.
  • Content Accuracy & Accessibility: Verify content against approved copy, including links, embedded assets, formatting, and accessibility requirements.
  • Analytics Quality Assurance: Test analytics implementation quality, ensuring tags and events fire correctly across formats.
  • Performance Reporting: Maintain recurring reporting inputs and performance snapshots (what shipped, topic/format performance, entry pages, discovery indicators).
  • Operational Hygiene: Document content inventory, version/change logs, refresh schedules, and publishing procedures; escalate platform issues when needed.

Requirements

  • 3+ years in web publishing, digital production, or content operations.
  • Implement analytics tagging and instrumentation for web content, including events and conversion measurement.
  • Execute accurately in governed workflows with approvals and version control.
  • Coordinate across multiple stakeholders, manage deadlines, and move work from approval to publish.
  • Apply a solutions-oriented approach to managing multiple initiatives with operational rigor.

Preferred

  • Publish in a content management system and perform structured content entry.
  • Use dashboards and recurring performance reporting, including taxonomy-based performance views.
  • Apply release management practices, QA checklists, and clear operational documentation.
  • Advance financial inclusion and deliver positive social impact through education experiences.

Benefits

  • We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location.
  • Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
  • We also offer a range of benefits and programs to meet employee needs, based on eligibility.
  • These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.
  • Additional details about total compensation and benefits will be provided during the hiring process.

Marketing Team

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