Marketing Assistant

Responsibilities

• Conduct deep analytics of opportunity spaces, using both internal and external data to define largest opportunities, leveraging various tools with AI, BI, Excel
• Define product / equipment specifications for success, making appropriate comparisons to marketplace offerings
• Work collaboratively with Procurement organization to define specifications and ensure alternatives offered are within desired specs
• Regularly work with the business teams to solicit input, collaborate to build consensus on launch offerings
• Work with the business unit Marketing teams to prepare and execute marketing campaigns to grow the house brands lines
• Create materials for key meetings such as annual sales meeting, new item presentation meetings, etc.
• Follow established QMS procedures to support private-label product setup and launch from sourcing approval through inventory availability.
• Provide vendors with the New Product Submission Form (NPSF), Patterson Brand Standards, and applicable documentation requirements.
• Collect completed NPSFs, SDS, Instructions for Use (IFUs), and other required documentation, and deliver them to the appropriate internal recipients.
• Work with Category Management to ensure approved product, cost, pricing, packaging, and competitive information is submitted to the appropriate departments within required timelines.

Requirements

• Excellent communication skills both written and verbal
• Highly analytical, adept on taking large elements of data, analyzing and turning into insights, action and outcomes
• Ability to quickly influence and establish relationships, gain credibility, trust and respect with peers, executives and brand partners
• Ability to develop category/brand strategies
• High performance standards
• Ability to approach portfolio development from a creative point of view, as well as a strategic and analytical one
• Four-year college degree required
• Based in MN or CO, hybrid in office. Ability to travel

Preferred

• Proficiency with Microsoft Office/knowledge of SAP, PowerBI, Excel modeling, AI tools, financial modeling, computer programming
• Experience developing and launching growth platforms, market research experience
• MBA
• Knowledge of the dental or medical market. For animal health, knowledge of the animal health market.
• 3+ years of leadership within Management Consulting or Marketing Innovation team

Benefits

• Full Medical, Dental, and Vision benefits and an integrated Wellness Program
• 401(k) Match Retirement Savings Plan
• Paid Time Off (PTO)
• Holiday Pay & Floating Holidays
• Volunteer Time Off (VTO)
• Educational Assistance Program
• Full Paid Parental and Adoption Leave
• Employee Assistance Program
• Patterson Perks Program