Marketing Assistant

Responsibilities

• Support digital marketing campaigns across paid search, SEO, email, content, and e-commerce
• Assist with paid search (SEM), including keyword research, ad copy, reporting, and performance tracking
• Help improve SEO by updating website content, page titles, meta descriptions, product pages, and other search-focused content
• Write and proofread content for social media, blog posts, email campaigns, website pages, and product descriptions
• Build, schedule, and help analyze email marketing campaigns
• Add and update products on our e-commerce site with a focus on accuracy, usability, and search-friendly content
• Help improve the design, content, and overall usability of company websites
• Collaborate with our in-house creative team on graphics, photography, video, and marketing collateral
• Research customers, competitors, markets, and industry trends to uncover useful insights
• Explore new technologies, tools, and methods that could improve our digital marketing efforts

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
• Strong organizational and project management skills
• Excellent research and analytical abilities, with an interest in working with data
• Strong written and verbal communication skills
• Attention to detail and a commitment to producing high-quality work
• Curiosity and an interest in learning new technologies and approaches
• Positive attitude and ability to work effectively as part of a team
• Interest in digital marketing tools such as Google Ads, Google Analytics, and email marketing platforms

Preferred

• Previous experience, coursework, internships, or certifications in digital marketing are a plus, but not required

Benefits

• Medical, Dental, and Vision Insurance
• Life and Supplemental Insurance
• Short-Term Incentive Plan
• 401(k)
• Profit Sharing
• HRA
• Cafeteria Plan
• Childcare Reimbursement Program
• Seasonal company-sponsored events
• Fun Fridays, weekly yoga, and other company activities