Marketing Analytics and Reporting Analyst

Tempe, AZ (Hybrid)

$77K/yr – $90K/yrMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Drive marketing analytics by designing scalable Power BI dashboards and data models, translating complex datasets into actionable insights to guide optimization and strategy.

  • Own end-to-end BI reporting for marketing funnel using Power BI dashboards.
  • Must-have: Advanced SQL for multi-source data extraction and transformation.
  • Standout: Ability to translate large datasets into executive-ready visuals and cross-functional impact.

Job Description

Responsibilities

  • Design, build, and maintain scalable Power BI dashboards that provide visibility into full-funnel marketing performance
  • Write complex SQL queries to extract, transform, and analyze data from multiple sources
  • Translate large, complex datasets into intuitive, business-ready reporting solutions
  • Standardize reporting frameworks to ensure consistency, accuracy, and usability across teams
  • Reduce ad-hoc reporting needs by developing durable, self-service dashboards
  • Conduct in-depth analysis of marketing channel performance, lead generation, conversion metrics, and ROI
  • Identify trends, performance drivers, and optimization opportunities
  • Develop actionable insights that improve efficiency and effectiveness across the marketing lifecycle
  • Partner with stakeholders to define key performance indicators and measurement frameworks
  • Ensure integrity and accuracy of reporting data across systems

Requirements

  • Bachelor’s degree in analytics, business, marketing, statistics, information systems, or related field (or equivalent practical experience)
  • 4+ years of experience in analytics, business intelligence, or marketing analytics roles
  • Advanced proficiency in SQL, including complex joins, aggregations, and data transformation
  • Strong experience building dashboards in Microsoft Power BI
  • Advanced Excel skills (pivot tables, advanced formulas, data modeling)
  • Demonstrated ability to transform complex data into clear, functional, and visually compelling reports
  • Strong understanding of business metrics and performance measurement frameworks
  • Ability to communicate technical findings effectively to non-technical stakeholders
  • Experience leveraging AI-powered tools (e.g., generative AI, analytics copilots, automation tools) to improve reporting efficiency, accelerate analysis, or enhance data workflows
  • Demonstrated ability to evaluate and responsibly integrate emerging AI tools to streamline data preparation, insight generation, or dashboard development

Preferred

  • While familiarity with marketing operations is helpful, this role is primarily focused on analytics, reporting, and data visualization.

Benefits

  • Medical, Dental and Vision starting the 1st of the month following 30 days of employment
  • 2 Weeks’ starting Vacation per year. Increasing based on years of service with company
  • 12 paid Holidays and 2 Floating Holiday
  • 401K with a Company Match
  • Company Paid Life Insurance at 1x’s your annual salary
  • Leadership development and training for career advancement
  • Tuition assistance and Forgiveness for you and your family up to 100% depending on program
Unitek Learning logo

Unitek Learning

3.0 Glassdoor

Founded in 1992, Unitek Learning is the parent company for five distinguished learning institutions in the areas of healthcare, nursing, and emergency medical services. Unitek College is one of the foremost healthcare and nursing colleges in California and Nevada. Unitek EMT provides comprehensive EMT and EMS training to hundreds of professionals every year. Eagle Gate College and Provo College in Utah and Idaho have a singular focus — to provide students with the knowledge, training, and skills they need to create a rewarding career in the ever-expanding world of healthcare. Our latest addition, Brookline College, offers diploma, Bachelor, and Master level education in Arizona and New Mexico.Through our subsidiary schools, Unitek Learning has helped students, working professionals and organizations achieve their goals for more than 25 years. From first contact to after completion, we help each individual overcome obstacles with support from our industry-experienced instructors and student-focused staff. Unitek offers a real-world education in a wide range of in-demand healthcare career fields. Our training is relevant and dynamic, and continually updated to answer the changing demands of the students and organizations we serve.As a rapidly growing and highly successful company, Unitek Learning is also a great place to pursue a rewarding and challenging career! We offer a competitive salary, generous benefits, unlimited growth potential, and a collegiate work environment.

Founded in 1992
Newport Beach, California, USA
668 employees (24 in marketing)
39% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
9.7K
Monthly Google Ads Budget
$131.2K
Traffic Source Mix
Search
31.4%
Direct
57%
Referral
8.1%
Social
1.8%
Paid
1.7%

Headcount Trend

Current headcount: ~668

Marketing Team

Marketing Team Size
23 (3% of company)
Median Career Experience
9.5 years
Median Tenure
5.9 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 13 years ago

Funding History

  • Jun 2013
    Private Equity

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