Responsibilities

• Scope analytics projects including identifying resources and assets needed, determining analysis approach, and developing and leading execution plans.
• Champion analytical best practices with test and learn to optimize future initiatives.
• Pro-actively analyze data to uncover insights that increase business value and impact.
• Design and build out new reports and dashboards to measure campaign performance using Tableau.
• Partner with technical and non-technical teams to integrate analytics into marketing initiatives.
• Work independently or collaboratively through the full analytics lifecycle: data extraction, preparation, analysis, and results documentation.
• Implement frameworks to streamline processes, improve efficiency, and foster collaboration.
• Take responsibility for driving multiple projects simultaneously while meeting partner expectations and deadlines.
• Leverage business and industry knowledge to enrich insights across programs.
• Work with external analytics teams and manage multiple front door requests.