Marketing Analyst

Responsibilities

• Support the sell-in, development, and implementation of B2B, B2C and B2B2C marketing programs that leverage Visa resources, expertise, platforms, and sponsorship assets to drive business goals for Visa and its clients.
• Work cross-functionally with key internal stakeholders including Account Sales, Consulting & Analytics, Product Marketing, Research & Insights, Brand, Product, Communications, Digital Media, Legal, and agency partners to align priorities, coordinate deliverables, and ensure seamless program execution.
• Assist the business development team with opportunity support and proposal development, including compiling client-facing proposals, creating PowerPoint presentations, supporting program ideation, and contributing to process improvements across marketing research, strategy, creative development, and channel delivery.
• Manage internal processes and operational workstreams that support marketing program delivery, including business development pipeline tracking, project pricing reviews and approvals, budget management, agency and client SOWs, legal agreement routing, purchase order management, vendor invoicing, and project revenue recognition.
• Provide project management support for client marketing programs, including managing timelines and budgets, running weekly internal and client status calls, drafting agendas and call notes, coordinating agency partners, routing materials for review, and securing necessary stakeholder approvals.
• Track program performance and results, including managing post-campaign tracking, analytics, results recaps, and status updates, while building strong cross-functional relationships and operating with a flexible, results-oriented, “can-do” attitude in a fast-moving, highly matrixed environment.

Requirements

• 2 or more years of work experience with a Bachelor's Degree or an Advanced Degree (e.g., Master's, MBA, JD, MD, or PhD).

Preferred

• 3 or more years of work experience with a Bachelor's Degree or more than 2 years of work experience with an Advanced Degree (e.g., Master's, MBA, JD, MD).
• Experience supporting marketing, business development, or project management initiatives within financial services, payments, fintech, banking, or client-facing B2B/B2C environments.
• Knowledge of digital and integrated marketing channels, including digital, social, paid search, influencer, sponsorship, events, and other performance or brand marketing tactics relevant to Super Regional and Fintech clients.
• Strong presentation, written, and verbal communication skills, with the ability to create clear client-ready materials, communicate effectively in meetings, and translate complex information or data into actionable insights and recommendations.
• Demonstrated ability to manage cross-functional, end-to-end projects with a high level of detail, including coordinating internal and external stakeholders, managing timelines and budgets, tracking deliverables, and ensuring deadlines are met.
• Strong relationship management and influencing skills, with the ability to build trust, manage expectations, and collaborate with Sales, Product, Marketing, agencies, clients, and other internal or external decision makers.
• Self-motivated, proactive, and solutions-oriented, with the ability to self-manage, ask thoughtful questions, propose solutions, multitask across multiple priorities, and operate with appropriate urgency in a fast-paced environment.
• Experience running meetings with internal and external stakeholders, including preparing agendas, capturing follow-ups, facilitating discussion, and driving alignment across workstreams.
• Strong strategic thinking and problem-solving skills, with a results-focused mindset and the ability to approach challenges with thoughtfulness, drive, and sound judgment.
• Advanced proficiency in Microsoft Office, particularly PowerPoint, Excel, and Word, with the ability to build polished presentations, analyze information, and manage trackers or reports.

Benefits

• Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.