Marketing Analyst

Tehachapi, CA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Lead recruitment and admissions coordination for Airstreams programs within a defined territory, aligning with Marketing and Admissions to drive enrollments.

  • Own end-to-end recruitment and lead-generation activities across email, social, and events.
  • Must-have: Excellent verbal/written communication and strong organization.
  • Standout: Experience coordinating with marketing, admissions, and cross-functional teams.

Job Description

Responsibilities

  • Receives work schedule and workload from Marketing Manager and works closely with the Social Media Coordinator.
  • Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
  • Provides information and commentary pertinent to deliberations, recommends options and courses of action, and implements directives.
  • Recruits the incoming prospects via email, Meta, and telephonically.
  • Presents media ideas with incoming recommendations to VP of Business Development
  • Forwards leads to Admissions for each facility and base and follow up with admissions representatives on positive contact.
  • Operates within federal and state regulations at all times.
  • Adheres to Airstreams admissions policies and procedures.
  • Lead generation to introduce the program to as many potential candidates as your territory can generate following the SOP guidelines.
  • Lead conversion to have max fulfillment of each training cohort based on installation potential.
  • Attends in-person events such as job fairs, hiring events, briefings, etc. created by marketing department for lead generating events.
  • Attends all pertinent weekly, monthly, and annually scheduled meetings and training events.
  • Creates new business by coordinating events with local community partners, unit leadership, potential partnered employees, or others.
  • Responds immediately (within 24 hours) to contacts made via social media or other various methods of shown interest.
  • Works with other departments (Career Placement, Admissions, etc.) to ensure a positive work environment that puts the needs of the student first.
  • Conducts initial telephonic conversations with potential students and solicits their commitment to attend future courses.
  • Generates personally developed inquiries and referrals.
  • Recruits both military and non-military candidates/applicants who are interested and qualified to attend Airstreams course offerings.
  • Participates in campus events such as open houses, orientations, graduations, etc.
  • Inputs all activity into the database management system in a timely and accurate manner in.

Requirements

  • Excellent verbal and written communication skills that represent customer service proficiency.
  • Outstanding organizational skills and attention to detail.
  • Stellar time management skills with a proven ability to meet deadlines. Strong analytical and problem-solving skills.
  • Proficient with Microsoft Office Suite or related software.
  • Prolonged periods of sitting at a desk and working on a computer

Preferred

  • Proficient in Social Media coordination with a demonstrated history in the industry.
  • Experience in Recruiting in person and through social media
  • Three to five years of recruiting and customer service.

Benefits

  • Medical insurance - In the current plan year, ARI offers two types of Anthem PPOs; and the company covers 100% of employee plan premiums for some plans, and up to 69% of dependent plan premiums.
  • Dental and vision insurance - Likewise, ARI offers Anthem PPO dental and vision plans. In the current plan year, the company covers 100% of employee plan premiums for dental and vision, and up to 69% of dependent plan premiums.
  • Retirement Savings Plan/401(K) - ARI provides a company match (with vesting) for employee contributions.
  • Excellent Time Off Policies - To help employees to maintain a healthy work-life balance.
  • Life insurance - ARI provides all full-time employees with basic group life insurance. Additional supplemental/voluntary policies are available a low rates
  • Employee Assistance Program - Providing a vast array of support resources, such as counseling, legal resources, financial planning, identity theft support, work/life resources, online wellness resources, and crisis support at no cost to full-time employees.
Airstreams Renewables, Inc. logo

Airstreams Renewables, Inc.

Airstreams Renewables Inc. is a leader in renewable energy and communications tower climbing career training. Our programs are designed by experts to provide hands on technical training on the fundamental safety requirements and technical skills recognized within the wind and renewable energy sectors. Our training programs are designed to transfer our knowledge gained from years of experience in the wind and renewable energy industry to our students through a safety-focused and skill-based program. Airstreams staff brings together a set of unique talents and experiences which combine for over 200 years of industry experience. An ARI certificate ensures that the holder has consistently met or exceeded the necessary requirements for successful employment within the renewable energy industry.

Founded in 2003
Tehachapi, California, USA
378 employees

Traffic Signals

Monthly Visitors
925
Traffic Source Mix
Search
27%
Direct
48.6%
Referral
6.1%
Social
16.8%
Paid
1.4%

Headcount Trend

Current headcount: ~382

Marketing Team

Median Career Experience
3 years
Median Tenure
2.8 years