Marketing and Advertising Specialist

Addison, TX (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own advertising concepts and campaigns with cross-team collaboration, while turning content creation, campaign management, and market-trend analysis into measurable outcomes.

  • Advertising ownership: lead concept development and narrative crafting for campaigns.
  • Content and campaigns: create engaging content and manage digital marketing campaigns with performance analysis.
  • Collaboration and metrics: work in a team while measuring campaign effectiveness and sharing insights.

Job Description

Responsibilities

  • Take the lead on Advertising concepts and campaigns.
  • Creating engaging content.
  • Managing digital marketing campaigns, advertising, and analyzing market trends.
  • Taking the lead role in advertising for the company and crafting compelling narratives.
  • Contributing to a collaborative team environment and driving innovation in marketing efforts.

Requirements

  • Bachelor's degree in Marketing, Advertising, Communications, and/or a related field.
  • Minimum of four (4) years of experience in advertising and marketing, including developing and implementing marketing and advertising strategies, as well as graphic design experience, preferably for a mortgage company, financial institution, or in the software industry.
  • Significant work experience in advertising or marketing specialist roles.
  • Advertising and marketing campaign portfolio upon request.
  • Intermediate to Advanced Proficiency in Adobe CC Applications (Illustrator, Photoshop, InDesign, and Acrobat).
  • Working knowledge of Microsoft Office, including Word, Excel, Outlook, and PowerPoint and ability to learn other software used by FICS in a Windows environment
  • Physical ability to unpack, assemble, disassemble, and pack convention booths.
  • Strong analytical skills to measure and report on the effectiveness of marketing campaigns.
  • Detail-oriented with excellent organizational and project management skills.
  • Ability to work collaboratively in a team-oriented environment, as well as independently.
  • Strong written and verbal communication skills, with the ability to create engaging content.

Preferred

  • Experience with email marketing is preferred but not required.
  • Graphic design experience.
  • Mortgage company, financial institution, or software industry experience (preferred).
  • A creative mindset with an eagerness to learn and innovate.

Benefits

FICS, Inc. logo

FICS, Inc.

FICS, INC. is a company based out of 25 COMMUNITY DR, ADDISON, New York, United States.

Addison, New York, USA
1 employees

Traffic Signals

Monthly Visitors
355
Traffic Source Mix
Search
42.1%
Direct
36.3%
Referral
13.9%
Social
5%
Paid
1.5%

Headcount Trend

Current headcount: ~1