Responsibilities

• Establish and develop superb client relationships, ensuring first-class standards of communication, service delivery and client satisfaction
• Oversee direct-to-consumer marketing campaigns encompassing digital and non-digital paid media
• Deliver successful organic and paid social media campaigns, from strategy to execution
• With the support of the wider Marketing team, produce professional-standard social media and marketing assets, as well as advertising creatives and corporate branding
• Cultivate and maintain relationships with key influencer & creator contacts in the books, arts and culture landscape
• Represent Midas at book trade events in NYC and beyond, including industry forums, conferences, pitches, presentations and seminars
• New Business Development: Identify and approach potential clients across the arts, books, dance, music, theatre, museums, and broader cultural sectors, using a variety of methods including proactive networking, outreach, and market research.
• Pitching & Presentations: Lead the pitch process from initial contact to close, delivering compelling presentations and proposals tailored to the unique needs of each client.
• Market Specific Knowledge: Stay informed about trends and developments in the US Book world, and use this knowledge to refine marketing strategies and identify emerging opportunities.
• Reports to the Director of Marketing in London.

Requirements

• Bachelor’s degree with 5 to 10 years experience in the book Marketing industry
• Shows awareness and sensitivity of the business’s needs to have a mix of clients that represent both profitability and excitement
• Worked for a 'Big Five' or a major Independent Publisher
• Successfully handled end to end campaigns with autonomy & track record of delivery
• Accomplished across a wide range of genres – non-fiction a definite plus
• Holds a reliable contact network & is willing to use contacts for new business leads
• Proactive, accountable, good with people, and has an entrepreneurial mindset
• Someone who thrives in a fast-paced, high achieving environment

Nice to have

• Ability at content creation is a real bonus.

Benefits

• Medical, dental, and vision insurance
• 401(k)
• Paid parental leave
• Career growth, and the opportunity to forge your own area of expertise and follow your passions
• A supportive team and a stimulating work environment