Marketer

Indianapolis, IN (Unknown)

Salary Not AvailableMid Level3+ years exp

Posted 4 days ago

Job Summary

Own and drive market strategy, pursuit planning, CRM governance, and marketing operations across Civic, Federal, Healthcare, Housing, and Science + Technology segments, delivering collateral, intelligence, and analytics to enable winning opportunities.

  • Market strategy and pursuit planning across multiple sectors
  • CRM data quality, reporting, and opportunity lifecycle management
  • Continuous improvement of marketing processes and content

Job Description

Responsibilities

  • Market Strategy Support
  • Support implementation of market-based selling initiatives across Civic, Federal, Healthcare, Housing, and Science + Technology markets
  • Assist market leaders with business development planning, opportunity tracking, and market intelligence gathering
  • Research industry trends, competitors, clients, and upcoming opportunities
  • Maintain market-specific pursuit resources and strategic content libraries
  • Develop market-focused collateral, messaging, and campaign materials
  • Capture & Pursuit Planning
  • Support capture planning activities for strategic opportunities
  • Facilitate Go/No-Go and pursuit planning processes
  • Coordinate pursuit health assessments and action tracking

Requirements

  • Bachelor’s Degree in related field from accredited institution
  • 3-7 years of industry marketing experience preferred
  • Familiarity with Adobe Creative Suite
  • Experience supporting business development and capture planning within the AEC industry
  • Experience working with CRM platforms, preferably Deltek Vantagepoint
  • Familiarity with market research and competitive intelligence practices
  • Experience utilizing analytics and reporting platforms
  • Understanding of market-based selling principles
  • Experience with AI-enabled productivity and marketing tools preferred

Preferred

  • A desire to grow professionally
  • Hunger to be part of a winning organization
  • Strong organizational skills and keen attention to detail
  • Strong creative thinking and problem-solving abilities.
  • Visually creative with experience in Adobe Creative Suite (InDesign)
  • Process-inclined mindset with an eye for efficiency
  • Pursues innovation to streamline established processes
  • Self-disciplined in successfully managing parallel assignments
  • Excellent written and oral communication skills with a passion for storytelling
  • Strong work ethic with a drive to excel

Salaries

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 748 salaries.

See all Guidon Design salaries

Marketing Team

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Marketer

Guidon Design · Indianapolis, IN · Unknown