Senior Marketing Manager, Digital Brand Media (US Remote)
Fanatics Betting & Gaming
Denver, CO (Remote)
$133K/yr - $200K/yrIn-houseFull-timeSenior level7+ years exp.
2 hrs ago
Market Manager (Remote)
New York City, NY (Remote)
$100K/yr – $114K/yrSenior Level7+ years exp
Posted 4 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own regional field marketing and partnerships with end-to-end event programs, ROI tracking, and budget stewardship across cannabis culture, fashion, and entertainment spaces.
- ROI focused partnerships and events with clear measurement against regional goals.
- Own local budget, vendor management, and cross-functional execution with revenue teams.
- Align with cultures and activations to maximize field spend and audience engagement.
Job Description
Responsibilities
- Manage specific regional territories to achieve marketing goals & objectives.
- Grow WM customer base by increasing full funnel customer acquisitions.
- Coordinate regular account visits with the revenue team, dispensary clients and brand clients to facilitate “retail appreciation days”.
- Enhance client relationships through meaningful engagement and support activities.
- Manage existing relationships and engage new potential customers.
- Execute culturally relevant strategies & programs that support WM clients, customers and the industry.
- Liaises with the Weedmaps Cultural and Events department to suggest locally relevant activations.
- Executes programming within an allocated marketing budget.
- Understands regional marketing plans and tailoring them to maximize field market spend.
- Works with & leads key stakeholders in developing and executing campaigns, partnerships and events within their market.
- Bachelor’s degree in business, marketing, communication or other related field.
- 7 years experience in marketing or other related management role
- Knowledgeable of cannabis marketing best practices
- Professional, philanthropic, and/or community experience in the cannabis industry
- Experience with marketing tools and software
- Experience working in the technology industry
- Ability to interact with people of all different levels and backgrounds in a team environment
- Excellent organization and communication
- Leadership, problem solving, and networking skills
- Must have a valid driver's license with minimal points
- Ability to travel up to 80%
- Previous cannabis industry experience
- Physical Health (Medical, Dental & Vision)
- 100% employer-paid premium for employees
- Up to 80% coverage for dependents
- Company HSA contribution with the High Deductible Health Plan
- 401(k) Retirement Plan (employer will match contribution up to 3.5% of employee contribution)
- Basic Life, Voluntary Life and AD&D Insurance options
- Supplemental, voluntary benefits
- Student Loan Repayment/529 Education Savings with a monthly company contribution
- FSA (Medical, Dependent, Transit and Parking)
- Voluntary Life and AD&D Insurance
- Critical Illness Insurance
Weedmaps
Founded in 2008, we’ve grown from a small startup to a global leader in the cannabis industry. Our dedication to transparency, education, and community has set us apart, and today, we proudly serve cannabis to consumers and businesses in the U.S. and worldwide. “Freedom to choose. Freedom to access. Freedom to enjoy.”
