Market Insights and Research Director

Austin, TX (Hybrid)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 4 months ago

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Job Summary

Drive AI-enabled market research and strategic insights at Hahn, turning raw research into briefs, narratives, and actionable market signals.

  • Plain: Own and translate research findings into briefs and strategic narratives.
  • Must-have: 5–8 years in market research, analytics, and agency experience.
  • Standout: Experience using AI tools to accelerate research workflows.

Job Description

Responsibilities

  • Build AI-Enabled Insight Systems
  • AI-assisted synthesis of market and competitive landscapes including AI-generated audience proxies
  • Cultural and social signal detection
  • Trend identification and momentum scoring
  • Automated research summaries and insight extraction
  • LLM-powered assistants that turn raw research into creative briefs
  • Market and category research
  • Social listening and sentiment analysis
  • Cultural trend monitoring
  • Survey and panel research

Requirements

  • 5–8 years in market research, insights, strategy, analytics and statistics
  • 5–8 years’ experience in food and beverage or energy and utility market research
  • At least 5 years working at a creative agency, advertising agency, PR agency