Responsibilities

• Partners with geo and market leaders to understand goals and priorities
• Identifies and communicates national marketing programs to help achieve geo and market goals
• Provides feedback and recommendations to national marketing regarding geo and market needs
• Identifies and develops processes related to industry, event, and sales enablement support activities
• Establishes and documents best practices
• Acts as an industry point of contact in the geos by visibly and proactively connecting market-facing professionals with industry-specific sales and marketing materials, relevant thought leadership and insights, and national industry presentations, call updates and other materials to support growth activities and buyer conversations
• Summarizes industry data, trends, and key headlines for leaders to identify future growth opportunities in collaboration with market research teams
• Develops and maintains a project tracking process using defined project management tools including AirTable, to assist leadership with priorities and tasks to accomplish goals within defined timeframes as identified during industry team meetings
• Schedules market or geo industry team meetings and provides support by preparing agendas and presentations with direction from industry and marketing leadership, tracks meeting outcomes and action items, and monitors and reports on progress
• Works in collaboration with Marketing & Communications leads by communicating local marketing needs or requests and following through with agreed outcomes