Responsibilities

• Serve as the in-market growth driver for Gallo’s new innovation wine brand in Boston, MA, managing key accounts across both on- and off-premise channels.
• Develop and manage key on- and off-premise account relationships.
• Execute brand activations, tastings, and trade initiatives.
• Partner closely with distributor sales teams to drive placements and visibility.
• Maintain knowledge of competitive landscape and category trends.
• Support POS placements and brand storytelling initiatives.
• Manage territory reporting, KPI tracking, and budget accountability.
• Ensure compliance with state and local beverage alcohol laws.
• Serve as the local brand expert within the Boston market.
• Collaborate with cross-functional teams to align on strategy.

Requirements

• Bachelor’s Degree plus 3 years of Gallo winery marketing, sales, or distributor sales experience OR Bachelor’s Degree plus 3 years of relevant Spirits, Brand Sales, Hospitality, Culinary, Mixology, Supplier/Wholesaler, Agency Ambassador, or Tasting Room experience OR High School Diploma plus 7 years of relevant experience in the above fields.
• Strong understanding of the local market, key accounts, and trade dynamics within the beverage alcohol industry.
• Experience managing distributor relationships.
• Strong time management skills, and ability to manage a budget effectively.
• Self-motivated with the ability to work efficiently remotely.
• Creative abilities to develop programming opportunities.
• Ability to thrive in a fast-paced, goal-oriented, dynamic environment.
• Comprehensive understanding of adult beverage practices and regulatory compliance.
• Valid driver’s license, safe driving record, and a reliable vehicle. Must pass an MVR check and obtain any required state driver’s license within 30 days of hire.
• Must be 21 years of age or older and able to obtain any required local or state liquor license.
• Proficiency in the entire Microsoft Office Suite (PowerPoint, Excel, Word, and Outlook)

Preferred

• One or more recognized wine/spirits certifications (e.g., WSET Level 1 & 2, Sommelier, or equivalent).
• Analytical and strategic planning capabilities.
• Entrepreneurial mindset with operational discipline.
• Strong written and verbal communication skills, with ability to write reports, correspondence, and press releases, and to present to varied audiences with ease.
• Analytical ability to interpret data, calculate figures and percentages, and solve practical problems with minimal standardization.
• Existing distributor, on premise, or retail account relationships are a plus.
• Experience representing premium wine or spirits brands.
• Established network in the Boston beverage industry.
• Strong presentation and relationship-building skills.
• Proven track record of events and activations.