Responsibilities

• The Market Activation Manager will be responsible for driving distribution, activations and volume growth of the Disaronno International spirits portfolio throughout the assigned networks to support off premise (20%) and on-premise (80%) local account channels as well as key independent accounts.
• This position will develop relationships with key retail decision makers, implement programs, and execute account activations with distributors and internal sales teams.
• Deliver assigned volume and share growth exceeding the annual plan by helping accounts grow their spirits categories with the Disaronno International portfolio
• Develop Retail, On-premise and Customer specific selling solutions that increase basket ring and frequency while delivering targeted ROI
• Develop relationships with assigned retailers& on-premise accounts that drive results against all assigned KPI’s, including execution, distribution and programming through all levels of stakeholders
• Execute channel specific strategies, standards and tools to be used throughout the organization that ladder back to Disaronno International national brand strategies
• Execute account wiring both vertically and horizontally to deepen relationships and maximize results. Cultivate relationship with weighted key accounts by adding value through innovative business planning
• Ability to utilize internal and external data to identify opportunities across Total Adult Beverage that support our stated long-term objectives and use solution-based selling techniques to secure distribution and promotional activity across total portfolio
• Develop and implement multi-phased channel specific tactics that are incorporated in all account programming
• Utilize and implement national and state level pricing standards and deviations when building account presentations

Requirements

• Must reside in primary focus market San Francisco or surrounding area
• Bachelor Degree in Business, Marketing or related field preferred
• Minimum 3 years experience in wine/spirits industry
• Experience with the three tier distribution system
• Ability to manage complexity and multiple projects at one time
• A valid driver's license & the ability to pass a background check
• Ability and willingness to work non-traditional hours (nights/weekends)
• Proficient in Microsoft office products
• Excellent oral & written communication skills
• Strong analytical & problem-solving skills

Benefits

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Flexible Spending Account
• 401(k) Match
• Paid time-off
• Life Insurance
• Car Allowance