Manager, Web Strategy & Development

Scottsdale, AZ (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 5 days ago

Job Summary

Owns strategy, architecture, and optimization of the company and practice website ecosystem, guiding scalable templates, performance and conversion improvements, and cross‑functional integrations and AI-enabled workflow initiatives.

  • Lead web strategy and delivery across Marketing, IT, and vendors
  • Advocate automation and AI-enabled processes to accelerate growth

Job Description

Responsibilities

  • Lead the strategy, architecture, development, and optimization of company and practice websites—shaping the digital front door for thousands of patient interactions monthly
  • Build scalable website templates, reusable components, and deployment workflows to support rapid growth
  • Improve website performance, SEO, Core Web Vitals, mobile responsiveness, and conversion optimization—directly impacting patient acquisition and practice revenue growth
  • Manage integrations across CRM systems, analytics platforms, marketing tools, call tracking, forms, and CMS environments
  • Partner cross-functionally with Marketing, IT, Operations, vendors, hosting providers, and agencies
  • Troubleshoot technical issues, monitor uptime, and ensure website reliability across the portfolio
  • Champion automation opportunities, AI-enabled workflows, and scalable web processes—positioning yourself at the forefront of healthcare technology innovation
  • Support landing pages, lead generation initiatives, A/B testing, and digital campaign optimization

Requirements

  • 10+ years of experience in full stack web development, website management, or marketing technology (or equivalent combination of front-end/back-end expertise with proven results at scale)
  • Ability to be onsite in our Scottsdale office two days a week
  • Strong experience with front-end technologies including HTML, CSS, JavaScript, React, Vue, Next.js, or similar frameworks
  • Experience with back-end technologies such as PHP, Node.js, Python, or related languages
  • Expertise managing WordPress and/or headless CMS environments
  • Strong understanding of hosting, DNS, deployments, staging environments, version control, and web infrastructure
  • Experience with SEO, website analytics, conversion optimization, and technical performance improvements
  • Experience managing API integrations, CRM systems, marketing automation tools, and analytics platforms
  • Proven ability to communicate complex technical concepts to non-technical stakeholders and align cross-functional teams around shared goals
  • Heath care experience.

Preferred

  • Dental or multi-location organization experience
  • Experience implementing automation or AI-enabled workflows
  • Experience working with external vendors, agencies, or technology partners

Benefits

  • Competitive salary and bonus
  • Benefit package including medical, dental, vision, mental health, and pet care
  • Matching 401K
  • Holidays and generous PTO
  • Opportunities for development and growth
Imagen Dental Partners logo

Imagen Dental Partners

4.0 Glassdoor

We are a collaborative community that partners with dental practices, investing in them, and providing support for their growth. Our tech-driven, top-tier dentists support and inspire each other, carving a path of collective excellence.The Imagen community is progressive, inviting, and supportive, creating a model where dentists retain ownership and continue to lead their practices, focusing on clinical excellence. Dentists make their own decisions and reap the rewards of their efforts, while supported by the greater Imagen community. Our centralized services provide seamless practice management, successfully integrating our brand into established practices. This allows dentists to grow independently while also investing in each other—and Imagen as a whole.We provide an innovative environment where doctors and patients thrive. We are a Dental Partnership Organization (DPO) that emphasizes technology and mastery of advanced clinical skills, encouraging our dentists to practice at the highest standards possible. Imagen is founded on true partnership, born from the desire to support doctors in supporting their patients. Our construct allows patients to feel seen, respected and cared for. We do more than meet expectations, we surpass them—crafting smiles that last.

Founded in 2020
Scottsdale, Arizona, USA
183 employees (10 in marketing)
78% recommend to a friend
85% CEO approval

Marketing Team

Marketing Team Size
10 (5% of company)
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$24.1M
Last Raise
$762.6K
Series Unknown, 3 months ago

Funding History

  • Dec 2025
    Series Unknown • $762.6K
  • Jan 2024
    Series Unknown • $2.3M
  • Jul 2023
    Series Unknown • $8.7M

Traffic Signals

Monthly Visitors
3.2K
Monthly Google Ads Budget
$4.6K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~183
Imagen Dental Partners logo

Manager, Web Strategy & Development

Imagen Dental Partners · Scottsdale, AZ · Hybrid