Manager, Trade Marketing

Santa Monica, CA (On-site)

$92K/yr – $138K/yrSenior Level3+ years expFull time

Posted 2 days ago

Job Summary

Own end-to-end marketing tools and resources for the On Premise channel, lead cross-functional collaboration and stakeholder management, and drive innovative creative strategies that elevate Red Bull to the #1 brand in On Premise.

  • Lead development of marketing tools and assets aligned with brand standards and product strategy
  • Coordinate with Marketing, Sales, Operations, and Product to drive growth and brand visibility
  • Manage external agencies and vendors, budgets, and onboarding to ensure quality and timely delivery

Job Description

Responsibilities

  • DRIVE CREATIVE DEVELOPMENT AND BRAND EXCELLENCE
  • Creative Strategy & Activation: Lead the development of innovative tools and assets that position Red Bull as the #1 brand in the On Premise space. Oversee the creative direction and execution of content, aligning it with brand standards, product strategy, and key consumption occasions.
  • Brand Consistency: Ensure the Red Bull brand is consistently represented across all On Premise channels, ensuring a premium and cohesive brand experience at every customer and consumer touchpoint.
  • Content & Campaign Development: Oversee the creation and execution of content for Digital Posters and ensure its alignment with key product offerings, promotions, and seasonal initiatives. Drive creative solutions that engage both consumers and the industry.
  • LEAD CROSS-FUNCTIONAL COLLABORATION AND STAKEHOLDER MANAGEMENT
  • Strategic Leadership: Collaborate with key internal teams—Marketing, Sales, Operations, and Product—to develop and execute strategic plans that drive growth and brand visibility in the On Premise channel.
  • Stakeholder Alignment & Accountability: Serve as a key liaison to cross-functional stakeholders, ensuring alignment on objectives, deliverables, and timelines. Hold stakeholders accountable for their contributions, ensuring communication streams and collaboration remain streamlined and efficient.
  • New Initiatives and Business Alignment: Lead the development and execution of new strategic initiatives, ensuring they are translated into clear, actionable plans for the field and consistently communicate updates and progress to all stakeholders.
  • OWN THE END-TO-END DEVELOPMENT OF MARKETING TOOLS AND RESOURCES
  • On Premise Program Development: Create comprehensive, turn-key marketing programs and tools that support Red Bull’s trade strategies, product launches, and key accounts. Ensure tools are aligned with brand positioning and tailored to different consumer segments, occasions, and markets.

Requirements

  • 1-3 years’ experience in a customer/trade marketing role
  • Strong communication & teamwork skills
  • Exceptional planning and project management skills
  • In-depth knowledge of the consumer goods industry and trade
  • Innovative, creative and solution-oriented mindset
  • Strong work ethic & self-motivated; must be able to work independently
  • Must be proficient in Microsoft Excel and PowerPoint; Illustrator and other design programs are preferred
  • Bachelor’s Degree; MBA a plus
  • This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.

Benefits

  • Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location).
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Red Bull

4.2 Glassdoor

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

Founded in 1987
Fuschl am See, Salzburg, AUT
29K employees (7,110 in marketing)
82% recommend to a friend
91% CEO approval

Salaries

Posted range

$92K/yr – $138K/yr

Taken straight from the job posting.

Trade Marketing median pay in the United States

$102K/yr

Most pay falls between $80K and $128K. Based on 141 salaries.

See all Red Bull salaries

Traffic Signals

Monthly Visitors
8.5M
Monthly Google Ads Budget
$21.2K
Traffic Source Mix
Search
50.1%
Direct
42.2%
Referral
4.8%
Social
2.3%
Paid
0.6%

Headcount Trend

Current headcount: ~28.5K
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Manager, Trade Marketing

Red Bull · Santa Monica, CA · On-site