Manager, Social Media

Responsibilities

• Develop and execute platform-specific social media strategies aligned with business and brand objectives.
• Create integrated social media plans supporting product launches, seasonal campaigns, retailer initiatives, and key marketing moments.
• Manage editorial calendars and content roadmaps across Instagram, TikTok, Facebook, Pinterest, and emerging social platforms.
• Identify opportunities to leverage trends, platform innovations, and cultural moments to maximize brand relevance and engagement.
• Develop creative content concepts and campaign ideas that support brand growth and consumer acquisition.
• Oversee daily community management across all social channels.
• Monitor and respond to consumer comments, questions, and direct messages in a timely manner.
• Ensure all brand interactions align with brand voice, values, and customer experience standards.
• Track and engage with user-generated content opportunities.
• Escalate customer service concerns, reputation issues, and crisis situations as needed.

Requirements

• Bachelor of Arts (B.A): Business Communications
• Experience Range III: 4 - 8 years of relevant experience or industry exposure in a related field
• Social Media

Benefits

• Premium Medical Insurance Coverage
• 401(k) Savings Plan
• Paid Time Off (PTO) based on seniority
• Paid Holidays
• Annual Bonus Plan
• Onsite Employee Fitness Center with Indoor Racquetball Court and Yoga Room
• Summer Fridays
• Complimentary Gourmet Breakfast, Lunch, and Dinner
• Relocation Support for New Hires
• Work Anniversary Recognitions