Anheuser-Busch

Manager, Social Media - Business Service Center

St. Louis, MO (On-site)

$85K/yr – $101K/yrManager3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own social voice and consumer experience across platforms, shaping tone, content, CRM touchpoints, risk mitigation, and cross-functional execution to drive brand engagement and earned momentum.

  • Social voice ownership across platforms, real-time engagement, and risk monitoring.
  • Content strategy and CRM integration including emails and promotions.
  • Cross-functional collaboration, analytics feedback, and budget for campaigns and sweepstakes.

Job Description

Responsibilities

  • Act as the voice of our brands across social platforms (Instagram, Facebook, X, etc.), engaging directly with consumers in real time
  • Create meaningful, 1:1 interactions that build brand love, loyalty, and unforgettable consumer experiences
  • Own the end-to-end consumer journey across social ensuring every touchpoint reflects the voice and standards of Anheuser-Busch
  • Develop and publish engaging, on-brand content that taps into culture, trends, and what’s happening now
  • Identify and respond to emerging trends, conversations, and potential risks—escalating when needed and staying ahead of the moment
  • Build and execute strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
  • Partner cross-functionally with internal teams and external partners to resolve consumer needs, develop content and elevate the overall experience
  • Suggest and implement new features to develop brand awareness, like promotions and competitions in addition to supporting giveaways, promotions, and merchandise fulfillment to enhance engagement and brand affinity
  • Collaborate with reporting and analytics teams to share insights and qualitative feedback from real consumer interactions
  • Leverage sound judgment to navigate sensitive or high-visibility situations with professionalism and brand alignment

Requirements

  • Bachelor’s degree in marketing, Communications, or a related field required
  • 3+ years of experience in marketing, communications, or social media platform management
  • Proven ability in managing social media platforms with an eye for what performs
  • Experience using CRM and Website platforms/tools
  • Deep understanding of internet culture, social trends, and what gets people to stop scrolling
  • Strong writing skills with a sharp sense of tone, voice, and attention to detail
  • Highly creative mindset with the ability to develop content that’s engaging, culturally relevant, and thoughtfully uses humor happens
  • Highly organized and proactive with the ability to juggle multiple projects, timelines, and priorities without missing a beat
  • Comfortable working both independently and collaboratively in a fast-moving environment
  • Adaptable and energized by change, with a solutions-first mindset

Nice to Have

  • Strong communication and project management skills preferred
  • Bonus points for a passion for the beer/alcohol industry

Benefits

  • Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
  • Life Insurance and Disability Income Protection
  • Generous Parental Leave and FMLA policies
  • 401(k) Retirement Savings options with a company matching contribution
  • Chance to work in a fast-paced environment among a company of owners
  • Free Beer!

Anheuser-Busch

For more than 160 years, Anheuser-Busch has been woven into the cultural fabric of the United States, carrying on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities and have more than 19,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking and emergency drinking water programs to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. We are a company that believes our people are our greatest asset. We believe in the spirit of ownership because our employees take results personally and want to build something great together. We value talented employees who aren’t afraid to be bold, resourceful, and committed. At Anheuser-Busch, it’s not about what you studied or where you worked, it’s about what you can do. If you see yourself working for a company that allows you to excel at the pace of your talent, then a career at Anheuser-Busch may be for you. As America’s leading brewer, we are committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law. For more information, visit www.anheuser-busch.com/careers.

Founded in 1969
St Louis, Missouri, USA
6.9K employees (789 in marketing)
www.anheuser-busch.com/careers.html