Responsibilities

• Developing and maintaining editorial calendars across your platforms.
• Writing, editing, publishing, and optimizing daily social content.
• Managing publishing workflows through Sprout Social, Airtable, and native platform tools.
• Monitoring platform performance and continuously refining programming based on audience insights and emerging trends.
• Staying current on new platform features and recommending opportunities for experimentation.
• Develop original social-first concepts supporting frontlist and backlist publishing priorities.
• Amplify existing imprint and author marketing campaigns across your platforms.
• Extend the lifecycle of books through creative storytelling and platform-native content.
• Identify cultural moments, online conversations, and trends that create opportunities for book discovery.
• Creating engaging short-form video, photography, graphics, and written content.

Requirements

• 4–6 years of experience in social media, digital marketing, audience development, or content strategy for a consumer-facing brand, publisher, media company, or agency.
• Deep expertise across TikTok, YouTube, LinkedIn, Pinterest, and emerging social platforms.
• Experience developing and executing social-first content strategies.
• Strong content creation skills, including copywriting, photography, and short-form video production.
• Familiarity with social commerce, affiliate marketing, or creator partnerships.
• Experience using social publishing, analytics, and project management platforms such as Sprout Social, Airtable, Meta Business Suite, or similar tools.
• Excellent communication, collaboration, and organizational skills.
• A curiosity for internet culture and emerging social trends.
• A love of books and enthusiasm for helping readers discover new authors and stories.

Benefits

• medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable. Additionally, employees have access to our industry-first, Broad Based Ownership program, which makes all employees partners in our shared success.