Manager, Retail Media Ad Product Strategy

Chicago, IL (Hybrid)

$75K/yr – $108K/yrManager5+ years expFull time

Posted 12 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive RMN media strategy and ad product roadmap, translating client needs into go-to-market solutions while partnering with Sales and Product; enable the team with strategic guidance, documentation, and enablement materials; collaborate across internal groups to improve client deliverables and address blockers.

  • Leads media strategy, ad product direction, and cross‑functional collaboration
  • Supports client meetings, reviews, and strategic initiatives with retail partners and brands

Job Description

Responsibilities

  • Media & Sales Strategy
  • - Support overall media strategy development for the Retail Media Network, translating capabilities into effective go‑to‑market solutions and process
  • - Partner with Sales on RMN media planning strategy, including audience and inventory recommendations aligned to client objectives
  • - Support sales and planning practices across both audience and media planning
  • Ad Product & Network Strategy
  • - Contribute to Retail Media Network ad product strategy and roadmap development in partnership with Product and Leadership
  • - Identify ad product innovation opportunities based on sales feedback, client needs, and market trends
  • - Support sales with positioning, messaging, and enablement materials for RMN ad products
  • Client & Internal Collaboration
  • - Participate in and help lead strategic client meetings with retail partners, brand clients, and internal teams (Sales, Product, Measurement, Yield, etc.)

Requirements

  • 5-7 years of experience in sales enablement, media strategy, retail media, or related roles
  • Experience supporting or developing media strategies within a retail media, digital media, or shopper marketing environment
  • Strong understanding of media planning, audiences, attribution, and performance measurement
  • Experience with display advertising, media planning, ad operations, or media sales is a plus
  • Strong analytical skills with the ability to translate data into actionable insights and recommendations
  • Advanced Microsoft Office skills, especially Excel and PowerPoint
  • Strong business writing and presentation development skills
  • Client‑facing experience supporting meetings, reviews, and strategic discussions
  • Highly collaborative, organized, and able to manage multiple priorities in a fast‑paced environment

Benefits

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances
  • The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Mars United Commerce logo

Mars United Commerce

Mars UnitedSM Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/.

Founded in 1972
Southfield, Michigan, USA
970 employees (280 in marketing)

Traffic Signals

Monthly Visitors
19.7K
Traffic Source Mix
Search
37.8%
Direct
46.2%
Referral
7.8%
Social
6.8%
Paid
1.1%

Headcount Trend

Current headcount: ~970

Marketing Team

Marketing Team Size
117 (12% of company)
Marketing Roles Posted (Last 30 Days)
11