Responsibilities

• Coordinate the efforts of the overall marketing function to the benefit of our tenants.
• Synthesize inhouse marketing resources in support of tenants via:
• New Tenant Onboarding – communicating the opportunities and role that the marketing function can play in supporting our Tenant’s businesses.
• New Tenant Opening/Launch marketing – coordinate campaigns across digital, social, PR, and in-house media efforts.
• Inclusion of Tenants in seasonal or general campaigns or special tenant activation moments.
• Coordinate integration of tenant marketing in any mall-related marketing efforts, across the Website, CRM/Newsletter, Social, and PR.
• Compile and manage the list of all key contacts for tenants.
• Project-Manage any tenant-related marketing issues, including ownership of tenant marketing policies and procedures, store signage, coordination of participation in seasonal marketing initiatives, including Holiday, Spring Break, Back to School, and other annual moments.
• Support the F&B business overall, by leading efforts to promote the restaurant business within the center, and promote selected businesses inclusive of our partnership with Coca-Cola.
• Function as the first point of contact for tenants on all marketing-related topics, including owning the Tenant Hub Communication tool.

Requirements

• B.A. or B.S. Degree (or equivalent)
• 3+ years of relevant experience in Marketing, Account Management or Sales
• Strong writing and communication skills
• Management experience

Preferred

• Retail experience or knowledge strongly preferred