Manager, Retail Communications

New York City, NY (Hybrid)

$100K/yr – $125K/yrManager4+ years expFull time

Posted 9 hrs ago

Job Summary

Own end to end retail activation efforts from strategy through in-store execution, collaborating with Design, Agency, and Brand teams to ensure brand standards and shopper messaging while coordinating displays, promotions, and omni‑channel activation across major retailers.

  • Lead the development and rollout of retail experience and shopper engagement programs
  • Drive execution quality and consistency across in-store environments
  • Guide new product launches with retail activation materials and toolkits

Job Description

Responsibilities

  • Execute retail experience initiatives that support brand objectives, innovation launches, and business priorities.
  • Support the development of retail experience plans and shopper engagement programs.
  • Adapt brand positioning into in-store communication and merchandising solutions.
  • Coordinate programs that enhance visibility, engagement, and conversion at retail.
  • Identify opportunities to improve execution and shopper experience throughout the retail journey.
  • Manage execution of in-store communication programs, including: Wall graphics, Shelf communication, Temporary displays, Fixture enhancements, Retail signage.
  • Partner with Design, Agency, and Brand teams to ensure retail assets align with approved brand standards.
  • Support maintenance of visual merchandising standards and retail execution guidelines.
  • Monitor consistency of execution across retail environments.
  • Coordinate execution of displays and promotional merchandising programs.

Requirements

  • 4-6 years of experience in Shopper Marketing, Retail Marketing, Retail Experience, Visual Merchandising, Trade Marketing, or Brand Activation
  • Experience executing in-store merchandising and retail communication programs
  • Experience working with major retailers and cross-functional teams
  • Experience managing multiple projects simultaneously
  • Understanding of retail and shopper marketing fundamentals
  • Knowledge of visual merchandising principles and retail communication development
  • Strong project management and execution skills
  • Ability to manage multiple priorities in a fast-paced environment
  • Strong collaboration and communication skills
  • Analytical mindset with ability to interpret program performance data

Preferred

  • Beauty, Personal Care, CPG, or Retail experience preferred

Benefits

  • Employees are eligible for medical, dental, and vision benefits
  • Employees are covered by the company-paid basic life insurance policy and company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled)
  • Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc.
  • Employees are also able to enroll in our 401k Retirement Savings Plan
  • 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year. Vacation will depend on role

Salaries

Posted range

$100K/yr – $125K/yr

Taken straight from the job posting.

Communications median pay in the United States

$93K/yr

Most earn $70K to $138K. Based on 5,742 salaries, including bonus and equity.

See all Revlon Corporate salaries

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Manager, Retail Communications

Revlon Corporate · New York City, NY · Hybrid