Manager-Regional Brand Marketing (5E)

Appleton, WI (Remote)

$86K/yr – $140K/yrManagerFull time

Posted 1 day ago

Job Summary

Own regional brand marketing execution and optimization, lead cross functional collaborations, activate regional programs, and develop a marketing team across assigned markets.

  • Translate national strategies into local plans
  • Coach and manage brand marketing team
  • Analyze performance data to drive optimization

Job Description

Responsibilities

  • Regional Brand Marketing Execution:
  • Lead the execution of regional brand marketing initiatives aligned with national priorities and business objectives. Translate national strategies into actionable, locally relevant plans and ensure programs are delivered consistently and on brand across assigned markets.
  • Cross-Functional Collaboration and Coordination:
  • Partner with regional sales leadership, marketing peers, and agency partners to align marketing execution with sales priorities. Coordinate timing, resources, and support while facilitating clear communication and effective adaptation of national programs for effective regional execution.
  • Regional Program Activation, Optimization and Communication:
  • Oversee execution quality and results across assigned region. Analyze performance data and local insights to identify optimization opportunities, assess agency‑led programs and events, communicate progress and results, and ensure teams are enabled with standardized tools and processes.
  • People Leadership and Team Management:
  • Manage and develop Associate Managers of Brand Marketing. Set priorities, provide coaching and performance feedback, and ensure teams are equipped to deliver effective grassroots, community, and field marketing initiatives.

Requirements

  • Bachelor’s degree (or higher) -OR- 4+ years professional work experience.
  • 4+ years of brand marketing, event planning, or sales experience.
  • 2+ years in a supervisory role or equivalent leadership experience.
  • Must possess and maintain a valid driver’s license.
  • Experience in telecommunications.
  • Experience in brand development, innovation, and project management.
  • Experience with a wide range of marketing communications, planning, and execution.
  • Strong people management skills, including remote team oversight.
  • Excellent interpersonal skills.
  • Excellent verbal, written, and presentation skills with the ability to influence senior leadership.

Benefits

  • Medical Coverage
  • Dental Coverage
  • Vision Coverage
  • Life Insurance
  • 401(k) Plan
  • Generous Vacation & Paid Sick Leave
  • Seven Paid National Holidays & One Floating Holiday
  • Paid Parental Leave (6 weeks after 12 months of employment)
  • Adoption & Surrogacy Assistance
  • Employee Assistance & Wellness Programs
TDS Telecom logo

TDS Telecom

3.3 Glassdoor

Telephone and Data Systems is a telecommunications company based out of Middleton, Wisconsin, United States.

Founded in 1969
Middleton, Wisconsin, USA
103 employees (3 in marketing)
33% recommend to a friend
32% CEO approval

Salaries

Posted range

$86K/yr – $140K/yr

Taken straight from the job posting.

See all TDS Telecom salaries

Marketing Team

Marketing Team Size
3 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
9.1K

Headcount Trend

Current headcount: ~103

Recent News

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Manager-Regional Brand Marketing (5E)

TDS Telecom · Appleton, WI · Remote