Director, Campaign Marketing
Open Text US LLC
USA (Remote)
$177K/yr - $265K/yrIn-houseRegularDirector/executive
1 day ago
Manager, Portfolio Marketing & Campaigns
USA (Remote)
$90K/yr – $120K/yrManager3+ years expFull time
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own portfolio messaging and multi‑channel GTM to drive pipeline through defined positioning and buyer insights.
- Portfolio Messaging: Translate market and partner inputs into a cohesive messaging architecture used by sales, marketing, and client-facing teams.
- Campaign Lifecycle: Design, launch, and optimize integrated campaigns across digital, events, content, paid media, email, and social to activate portfolio positioning.
- Measurement and Alignment: Define KPIs tied to pipeline and revenue, and translate results into executive-ready narratives for leadership and stakeholders.
Job Description
Own portfolio messaging and multi‑channel GTM to drive pipeline through defined positioning and buyer insights.
- Portfolio Messaging: Translate market and partner inputs into a cohesive messaging architecture used by sales, marketing, and client-facing teams.
- Campaign Lifecycle: Design, launch, and optimize integrated campaigns across digital, events, content, paid media, email, and social to activate portfolio positioning.
- Measurement and Alignment: Define KPIs tied to pipeline and revenue, and translate results into executive-ready narratives for leadership and stakeholders.
The Channel Company
The Channel Company is enabling technology partnerships across the channel eco-system. With more than 3 decades of experience as the premier provider in the channel, The Channel Company helps the IT Channel with communication, recruitment, enablement, engagement, demand generation, and intelligence.
Traffic Signals
Monthly Visitors
48.2K
Traffic Source Mix
Search
33%
Direct
52.4%
Referral
11.4%
Social
1.7%
Paid
1.3%
Headcount Trend
Current headcount: ~562
Marketing Team
Marketing Team Size
203 (36% of company)
Median Career Experience
12 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
2
People
Marketing Leadership
James Lenza
Sr. Director, Corporate Marketing & Program Strategy
At the company for 1 year 6 months
Jackie Johnson
Director, Marketing Automation
At the company for 15 years 6 months
Shannon Nourie-Gauthier
Director Corporate Marketing
At the company for 7 years 6 months
Jean McDermott
Partner Marketing Manager
At the company for 4 years 7 months
