Manager of Marketing, Ticketing, and Fan Engagement

District of Columbia, USA (On-site)

$55K/yr – $60K/yrManager2+ years expFull time

Posted 1 day ago

Job Description

Responsibilities

  • Creates and implements all aspects of marketing, ticketing, and promotions plan for the Athletic Department. Assists in creation of individual ticket programs and promotions, advertising campaigns and community programs designed to increase attendance and revenue at Howard athletic events with a specific emphasis on football, men’s basketball, women’s basketball, and volleyball.
  • Enhance and direct game presentations at athletic events. Assists all community outreach activities for Howard Athletics and creates initiatives with the focus on ticket sales as part of maximizing overall ticket revenues.
  • Direct liaison with the Department of Student Affairs and Campus Life for oversight and activation of student attendance initiatives and programming for athletic games and events.
  • Coordinator of sponsorship activation activities, activation, and fulfillment.
  • Establishes relationships within the community with key groups such as youth sport leagues, scouts, and schools in support of group sales program.
  • Assists in the creation and execution of comprehensive marketing strategies for the Athletic Department that focuses on increasing attendance at all Howard athletic contests with a specific emphasis on maximizing ticket sales for all current ticketed sports (football, men’s basketball, women’s basketball, and volleyball).
  • Assists in creation and implementation of the overall advertising plan designed to increase individual ticket sales and increase attendance at all athletic events.
  • Works with Communications in the creation of website and social media elements aimed at promoting ticket sales.
  • Directs and manages many aspects of game operations and entertainment at assigned Howard Athletic events with a specific focus on football, men’s basketball, women’s basketball, and volleyball.
  • Creates scripts that coordinate all in-game activities for assigned athletic events.

Requirements

  • Bachelor’s degree in sports management, athletic administration, business administration, marketing, or related field.
  • Minimum two (2) years' relevant experience.
  • Strong interpersonal, communication, and organizational skills.
  • Ability to establish and maintain effective working relations with various constituencies.
  • Ability to work a varied schedule including nights and weekends.
  • Strong computer skills and the ability to utilize the latest advances in technology.

Benefits

  • Health & Wellness: Comprehensive medical, dental, and vision insurance, plus mental health support
  • Work-Life Balance: PTO, paid holidays, flexible work arrangements
  • Financial Wellness: Competitive salary, 403(b) with company match
  • Professional Development: Ongoing training, tuition reimbursement, and career advancement paths
  • Additional Perks: Wellness programs, commuter benefits, and a vibrant company culture
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Howard University

3.5 Glassdoor

Howard University, a culturally diverse, comprehensive, research intensive and historically Black private university, provides an educational experience of exceptional quality at the undergraduate, graduate, and professional levels to students of high academic standing and potential, with particular emphasis upon educational opportunities for Black students. Moreover, the University is dedicated to attracting and sustaining a cadre of faculty who are, through their teaching, research and service, committed to the development of distinguished, historically aware, and compassionate graduates and to the discovery of solutions to human problems in the United States and throughout the world. With an abiding interest in both domestic and international affairs, the University is committed to continuing to produce leaders for America and the global community.

Washington, District of Columbia, USA
7.7K employees (333 in marketing)
75% recommend to a friend
80% CEO approval

Salaries

Posted range

$55K/yr – $60K/yr

Taken straight from the job posting.

See all Howard University salaries

Marketing Team

Marketing Team Size
226 (3% of company)
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$29.9M
Last Raise
$17.5K
Grant, 2 years ago

Funding History

  • Feb 2024
    Grant
  • Dec 2023
    Grant • $17.5K
  • Jan 2023
    Grant • $150K

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$332.4K
Traffic Source Mix
Search
48.6%
Direct
42.8%
Referral
6.1%
Social
0.9%
Paid
1.5%

Headcount Trend

Current headcount: ~7.7K

Recent News

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Manager of Marketing, Ticketing, and Fan Engagement

Howard University · District of Columbia, USA · On-site