Responsibilities

• Marketing Operations & Reporting
• Own marketing reporting, dashboards, attribution, and full-funnel performance measurement.
• Connect marketing activities to pipeline, revenue, ROI, and customer expansion.
• Monitor campaign performance and provide actionable insights to improve results.
• Establish reporting standards, campaign tracking, and measurement best practices.
• Marketing Technology
• Administer and optimize HubSpot, 6sense, WordPress, Zoom, and related marketing platforms.
• Maintain integrations between marketing automation, CRM, website, advertising, analytics, and webinar platforms.
• Evaluate and implement technology improvements while driving user adoption and best practices.
• CRM & Marketing Automation

Requirements

• 5+ years of experience in Marketing Operations, Revenue Operations, Digital Marketing Operations, or a similar role.
• Hands-on experience with HubSpot, Microsoft Dynamics (or another CRM), and marketing automation platforms.
• Experience building reporting that connects marketing performance to pipeline and revenue.
• Experience managing marketing automation, email programs, lead lifecycle, and segmentation.
• Hands-on WordPress administration experience.
• Working knowledge of SEO and modern search optimization (SEO, AEO, and GEO).
• Experience measuring paid media and webinar performance.
• Strong analytical, project management, communication, and problem-solving skills.
• 6sense or another ABM platform
• Google Analytics, Search Console, Google Ads, Microsoft Clarity