Manager – Marketing Communications at SECU | Raleigh, NC

SECU

Manager – Marketing Communications

Raleigh, NC (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 4 months ago

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Job Summary

Drive SECU’s strategic marketing messaging and editorial leadership to unify brand storytelling across channels.

Own the development and execution of messaging architecture and brand storytelling across owned and paid channels.
Must-have: 10+ years in marketing/communications with leadership in regulated environments.
Standout: Mentoring a high-performing cross-functional team and aligning stakeholders with member needs.

Job Description

Responsibilities

Guide Brand Voice, Content Strategy, and Editorial Excellence
Execute the communications strategy, including setting team priorities and assigning content to the marketing communications team.
Lead the development and execution of marketing messaging architecture and brand storytelling across owned and paid channels.
Review and edit all marketing communications content to ensure accuracy, clarity, style consistency, and adherence to SECU’s brand voice and tone.
Serve as editorial leader for marketing communications, ensuring all marketing output reflects consistent, compelling messaging.
Monitor content performance metrics and suggest adjustments required to ensure content produced has intended impact.
(30%) Lead and Develop a High-Performing Team
Mentor and lead a team of marketing communications managers.
Foster a culture of collaboration, creativity, accountability, and continuous improvement across departments.
Enable teams to do their best work by providing clear direction, removing obstacles, assigning deadlines, and ensuring timely delivery of requested content.

Requirements

BA/BS degree required; preference for communications, marketing, or related field.
Minimum of ten (10) years of marketing, communications, editorial experience, or other related field.
Minimum of (5) years leading integrated teams in fast-paced and heavily regulated environments.
Experience with marketing project management software (ex: Jira, Workfront, Asana, Monday.com).
Strong writing, editing and strategy storytelling skills; mastery of translating strategy into high-Impact messaging across channels.
Ability to work with speed with intense attention to accuracy, detail, and consistency.
Knowledge of the traditional and non-traditional media landscape to ensure messaging supports the full member journey – from awareness to engagement.
Experience and passion for mentoring and coaching high-performing teams.
Desire to work in a highly collaborative environment with a passion for mission-driven work grounded in the credit union philosophy of People Helping People ® and working principle of Do the Right Thing.

SECU

Even though we're North Carolina's largest credit union, we're still just "people helping people." We currently serve over 2.6 million members through more than 270 branch offices - and growing! Members have 24/7 access to account services from over 1,100 ATMs, as well as via phone, our website, and the SECU Mobile App.Since 1937, we've provided financial services to employees of the State of North Carolina, public boards of education, and employees of associations formed for the benefit of State employees, as well as their immediate family members. We are the trusted provider of financial services for millions of members. And, according to Forbes Magazine, we're the best credit union in North Carolina.State Employees' Credit Union (SECU) is an Equal Housing Opportunity lender and federally insured by NCUA. SECU provides equal employment opportunity to all qualified persons regardless of race, color, religion, age, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or other classification protected by law.See full social media terms and conditions by accessing our Terms of Use at ncsecu.org/legal

Founded in 1937

Raleigh, North Carolina, USA

6K employees

www.ncsecu.org