Responsibilities

• Leading cross-functional implementation of new product and packaging changes, including attending package and poly press runs
• Utilizing a broad full range of marketing tactics, the Manager will oversee the execution and measurement of marketing activation plans
• Manage internal and external partnerships and relationships including Sales, Category Management, Business Support, Arts+Graphics and Customer Stakeholders
• Interacting with or managing external creative agencies and print production vendors
• Develops a deep working knowledge of the retailer’s process and procedures to enable Attindas to easily navigate and leverage the account resources to execute marketing plans
• Indirect leadership through influence is a key competency for this person, and the ability to inspire and lead high performing cross-functional team success.
• Lead the development and execution of brand strategies.
• Provide Commercial Team input leveraging both customer and consumer insights to influence the Category Management product roadmap.
• Coordinate cross-functional teams to develop and substantiate product performance claims and track claims across all customers.
• Deliver periodic marketplace analyses to help identify business opportunities within products & claims.