Manager, Marketing

Responsibilities

• Translate approved marketing strategies and business priorities into executable programs with clear milestones, owners, budgets, and success metrics.
• Break programs into tactical workstreams and coordinate execution across contributors and functions.
• Coordinate internal teams, contractors, agencies, and vendors to move programs from planning through launch and measurement.
• Manage timelines, program budgets, dependencies, approvals, and risks; resolve execution issues independently and escalate decisions affecting strategy, priorities, or investment.
• Review program deliverables against approved briefs, requirements, brand standards, and objectives; provide clear feedback and coordinate revisions before launch.
• Measure program performance against established objectives, including pipeline contribution, ROI, engagement, and other relevant metrics, and coordinate adjustments to improve results.
• Manage multiple concurrent programs with different goals, audiences, and stakeholders.
• Build and improve repeatable processes that increase efficiency, visibility, and accountability as the marketing function scales.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related discipline.
• 5+ years of experience leading complex marketing programs within a B2B SaaS, software, or recurring-revenue business, or leading delivery for B2B SaaS or software clients within a marketing agency.
• Strong program management and cross-functional execution experience, including coordinating multiple stakeholders without direct reporting authority.
• Demonstrated experience managing marketing initiatives tied to pipeline generation, customer acquisition, expansion, or retention goals.
• Working fluency across SEO, AEO (answer engine optimization), paid media, email marketing, inbound marketing, and outbound marketing, with sufficient knowledge to direct and evaluate specialist work.
• Familiarity with customer lifecycle marketing, product marketing, and demand generation.
• Hands-on experience with an enterprise marketing platform, such as HubSpot or an equivalent platform, including campaign setup and segmentation.

Benefits

• 10%-15% discretionary bonus
• Paid time off, 10 days of vacation inclusive of paid sick days
• 13 paid holidays
• Job-protected leave benefits in accordance with applicable law
• Medical, dental, vision, and life insurance
• Short-term and long-term disability benefits
• Supplemental critical illness, hospital, accident, and indemnity available for purchase
• Health and flexible savings accounts, subject to eligibility requirements
• 401(k) plan with employer contributions and matching subject to plan eligibility
• Tuition reimbursement