Manager, Integrated Media Planning

New York City, NY (Hybrid)

$50K/yr – $95K/yrManager3+ years expFull time

Posted 1 month ago

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Job Summary

Own data driven media planning with a focus on turning analytics into defendable strategy and forward looking opportunities.

  • Data driven decisioning: build and defend media plans using reporting and research inputs.
  • Team and client leadership: delegate work to strategists and assistants while maintaining client trust.
  • Measurement mindset: embed analytics into planning and performance reviews to uncover new opportunities.

Job Description

Responsibilities

  • Data-driven insights: defend strategies with analytics and uncover opportunities.
  • Team and client leadership: delegate to strategists and assistants while maintaining strong client relationships.
  • Measurement and reporting: leverage data and research sources to guide decisions.
  • Relationship building: foster internal and client trust to align on outcomes.

Requirements

  • 3-5 years media planning across channels; cross-channel experience preferred
  • Bachelor's degree from a four-year college or university
  • Experience in a client service structure developing media programs
  • Experience in reach-based planning
  • Leadership experience managing a team of planners and assistants
  • Strong knowledge of media fundamentals and key research sources
  • Ability to articulate strategic insights
  • Comfort with data, analytics, and measurement
  • Knowledge of current trends and innovations in media

Nice to Have

  • Experience in cross-channel media planning (preferred)
  • Experience with digital media and available media research (nice to have)

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
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OMD

3.6 Glassdoor

OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2025 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.

Founded in 1996
New York, New York, USA
4.2K employees (1,415 in marketing)
67% recommend to a friend
82% CEO approval

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Headcount Trend

Current headcount: ~4.2K

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