Manager, Integrated Marketing, Consumer – Merchant Launches

Los Angeles, CA (On-site)

$143K/yr – $210K/yrManager6+ years expFull time

Posted 3 hrs ago

Job Summary

Own end-to-end merchant launch marketing, shaping strategy, cross-functional execution, and partner relationships across a portfolio of launches.

  • Own planning, execution, and measurement for merchant launch campaigns across channels.
  • Build scalable go-to-market playbooks and coordinate cross-functional teams to drive merchant success.

Job Description

Responsibilities

  • Lead Merchant Launch Strategy & Execution
  • Drive the strategic planning for merchant launch campaigns, developing integrated marketing plans that introduce customers to new merchants, categories, and shopping occasions on DoorDash.
  • Lead end-to-end campaign execution—from identifying business objectives and customer opportunities, to defining value propositions, setting goals, briefing creative teams, reviewing assets, launching campaigns, and reporting on results.
  • Develop scalable go-to-market frameworks and playbooks that can be applied across merchant launches while tailoring approaches for high-priority strategic partners.
  • Identify opportunities to unlock new customer use cases, increase awareness of DoorDash's expanding selection, and drive incremental demand across the marketplace.
  • Manage a portfolio of concurrent merchant launches with varying levels of complexity, developing prioritization frameworks and recommending the appropriate level of marketing support based on business goals, launch scale, and expected customer impact.
  • Manage Merchant Relationships & Partnerships
  • Serve as the primary marketing point of contact for external merchant partners, building strong relationships and maintaining day-to-day communication throughout launch planning and execution.
  • Facilitate campaign reviews, approvals, and stakeholder alignment with merchant marketing teams to ensure successful launch execution.
  • Develop co-marketing opportunities and joint activation plans that maximize impact for both DoorDash and merchant partners.

Requirements

  • Bachelor’s degree or higher; MBA a plus
  • 6+ years of experience in B2C marketing, preferably with a mix of integrated marketing, partnership marketing, category marketing, product marketing, or retail marketing.
  • Experience developing and executing large-scale integrated marketing campaigns from strategy through execution and measurement.
  • Experience managing external stakeholders, partners, brands, retailers, or advertisers, with a proven ability to build trusted relationships and influence without direct authority.
  • Experience managing multiple concurrent initiatives and balancing competing priorities in a fast-paced, highly cross-functional environment.
  • The ability to think about the business like a GM, drive forward highly cross-functional projects like a product manager, and understand how to speak to our consumer like a seasoned marketer.
  • Excellent verbal / written communication and presentation skills and are able to organize critical info both to senior leaders, external partners, and cross-functional stakeholders.
  • Experience leveraging data and consumer insights to make decisions while maintaining a strong bias for action in fast-moving and ambiguous environments.
  • A creative and entrepreneurial mindset - you enjoy building new processes, solving ambiguous problems, and finding creative solutions with limited resources.
  • A love for collaborating and working on a team with extensive cross-functional experience partnering with groups across marketing (CRM, paid media, creative, etc), as well as analytics, product, operations, business development, and partner organizations.

Preferred

  • MBA a plus

Benefits

  • DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.
  • To learn more about our benefits, visit our careers page here .
  • See below for paid time off details:
  • - For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
  • - For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).

Salaries

Posted range

$143K/yr – $210K/yr

Taken straight from the job posting.

See all DoorDash USA salaries

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Manager, Integrated Marketing, Consumer – Merchant Launches

DoorDash USA · Los Angeles, CA · On-site