Manager Global Brand Partnerships

Westminster, CO (Hybrid)

$110K/yr – $120K/yrManager5+ years expFull time

Posted 2 days ago

Job Description

Responsibilities

  • Lead and develop a team responsible for delivering licensed product assortments, while directly overseeing product strategy, assortment planning, product development, and commercialization for one or more of Crocs' key strategic partners. This includes partner portal and product line manager maintenance.
  • Build seasonal and long-range product roadmaps that translate partnership strategies into actionable product plans that drive growth, consumer relevance, and business performance.
  • Partner with the Sr. Manager, Global Partnerships to build category, franchise, and partnership strategies that drive sustainable growth.
  • Own end-to-end product execution, including product briefing, line planning, cross-functional alignment, and commercialization across multiple categories and global markets.
  • Leverage consumer, competitive, and business insights to make product decisions, find opportunities and risks, and optimize revenue, margin, and productivity.
  • Serve as the primary product leader, building strong external relationships, aligning partner objectives with Crocs business goals, and influencing stakeholders across Design, Product Development, Merchandising, Marketing, and regional teams.
  • Analyze business performance and consumer insights to drive product decisions and find opportunities, mitigate risks, and inform future product decisions.
  • Build strong relationships with licensors and external partners to understand brand priorities, key initiatives, and future opportunities.
  • Help identify new partnership opportunities across entertainment, sports, gaming, lifestyle, and emerging cultural platforms.
  • Drive collaboration across Marketing, Design, Product Development, and Merchandising to deliver best-in-class product.

Requirements

  • Bachelor's degree in Business, Marketing, Merchandising, Product Management, or equivalent
  • 5-7 years of experience in licensing, brand partnerships, product management, merchandising, or category management.
  • Previous people leadership experience with a demonstrated ability to coach and develop talent.
  • Experience managing entertainment, sports, gaming, lifestyle, or consumer brand partnerships.
  • Solid understanding of product creation, merchandising, assortment planning, and commercialization processes.
  • Proven ability to build cases, develop forecasts, and leverage data to drive decision making.
  • Experience managing complex cross-functional initiatives in a matrixed environment.
  • Strong presentation, communication, and storytelling skills with the ability to influence senior leaders and external partners.
  • Demonstrated ability to balance creativity, consumer insights, and commercial objectives.
  • Highly organized with exceptional project management and prioritization skills.

Benefits

  • medical, dental, and vision coverage
  • life and AD&D
  • short and long-term disability coverage
  • paid time off
  • employee assistance
  • participation in a 401k program that includes company match
  • many other additional voluntary benefits
  • This position is eligible to participate in a company incentive program.
Crocs, Inc. logo

Crocs, Inc.

At Crocs, Inc., we believe life’s too short for uncomfortable shoes. As the global force behind two iconic brands — Crocs and HEYDUDE — we’re redefining casual footwear for people everywhere. Whether it’s the unmistakable Classic Clog or the laid-back ease of a HEYDUDE slip-on, our products are designed to move with you, wherever life takes you.We’re more than just shoes. We’re about comfort without compromise, style with personality, and making a positive impact while we’re at it. Our brands are for all seasons, all ages, and all walks of life — and our commitment to personalization and self-expression keeps us connected to our consumer, one pair at a time.

Founded in 2002
Broomfield, Colorado, USA
7.1K employees (607 in marketing)

Salaries

Posted range

$110K/yr – $120K/yr

Taken straight from the job posting.

See all Crocs, Inc. salaries

Marketing Team

Marketing Team Size
476 (7% of company)
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$200M
Last Raise
$200M
Post IPO Equity, 12 years ago

Funding History

  • Dec 2013
    Post IPO Equity • $200M

Traffic Signals

Monthly Visitors
14.9M
Monthly Google Ads Budget
$150.1K
Traffic Source Mix
Search
34.9%
Direct
51.7%
Referral
6.4%
Social
4.3%
Paid
2.6%

Headcount Trend

Current headcount: ~7.2K

Recent News

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Manager Global Brand Partnerships

Crocs, Inc. · Westminster, CO · Hybrid