Manager, EV Consumer/Brand Marketing

Dearborn, MI (Hybrid)

$113K/yr – $234K/yrManagerFull time

Posted 5 months ago

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Job Summary

Owns and executes Ford Model e consumer marketing plans across verticals, with cross-team and agency alignment to drive UEV launches.

  • Focuses on tactical brand management and GTM execution for upcoming UEV launches.
  • Must-have: Experience coordinating internal teams and external agencies to deliver marketing plans.
  • Standout: Directly supports Model e and vehicle-line objectives via integrated GTM alignment.

Job Description

Responsibilities

  • This candidate will be a key member of the Ford Model e team, working across vertical areas of the business to execute integrated marketing plans.
  • Reporting to the Sr. Manager, Consumer Marketing UEV, this role is responsible for the tactical execution of brand management and consumer marketing strategies for upcoming Universal EV (UEV) launches.
  • Responsibilities include executing against the UEV GTM plans, aligning internal teams and external agencies to help achieve corporate, Model e and vehicle line objectives.
Ford Motor Company logo

Ford Motor Company

4.0 Glassdoor

We don't just make history -- we make the future. Ford put the world on wheels over a century ago, and our teams are re-inventing icons and creating groundbreaking connected and electric vehicles for the next century. We believe in serving our customers, our communities, and the world. If you do, too, come move the world and make the future with us.Ford is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet. We are here to provide the means for every person to move and pursue their dreams, serving as a bridge between personal freedom and the future of mobility. In that pursuit, our 186,000 employees around the world help to set the pace of innovation every day. Privacy Policy: https://www.ford.com/help/privacy/

Founded in 1903
Dearborn, Michigan, USA
79% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Google Ads Budget
$4.9M

Marketing Team

Median Career Experience
15 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$16.2B
Last Raise
$3B
Post IPO Debt, 8 months ago

Funding History

  • Jul 2025
    Post IPO Debt • $3B
  • Aug 2023
    Post IPO Debt • $4B
  • Jun 2023
    Debt Financing • $9.2B

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