Manager of Enrollment Communications and Digital Marketing

Boston, MA (On-site)

$75K/yr – $95K/yrManager3+ years expFull time

Posted 6 hrs ago

Job Summary

Own and execute Hult's North American undergraduate enrollment communications, shaping brand messaging, driving campaign performance, and collaborating with campus and international marketing teams.

  • Lead strategy for students, parents, and counselors
  • Align with London team to strengthen US brand positioning and guide enrollment activities

Job Description

Responsibilities

  • Lead Hult International Business School’s communication strategy for North American undergraduate enrollment, inclusive of students, parents/guardians and college counselors.
  • Identify new channels to build local brand awareness of Hult’s growing undergraduate programs.
  • Track performance of regional marketing campaigns with the goal of driving more interest and improving conversion to applicant and beyond
  • Collaborate with Boston-based enrollment and campus teams to bring key insights to advisors and guide enrollment and admissions activities.
  • Alongside our London-based marketing team, identify key message that strengthen our brand positioning within the U.S. higher ed landscape.

Requirements

  • 3-5 years in of hands-on marketing experience required.
  • Experience working within a university or college admissions or marketing department preferred, but not necessary
  • Experience with Salesforce, Marketing Cloud and Tableau preferred.
  • Bachelor’s degree required
  • Fluent in English

Preferred

  • Fluency in Spanish a plus
Hult International Business School logo

Hult International Business School

3.6 Glassdoor

We exist to create a better future for all by challenging our community to make an impact that matters. That's our mission at Hult International Business School. Whether you're looking to transform your career through education or join our team in shaping the next generation of global leaders, we're here to help you dare mighty things. Gain human skills Our students tackle actual challenges from real companies while developing the human skills—communication, collaboration, creativity, critical thinking, and curiosity—that set great colleagues and leaders apart in an AI-driven economy. Join a global classroom With campuses in Boston, London, Dubai, San Francisco, Singapore, and New York, we bring together diverse perspectives from every corner of the world. Our faculty, staff, and students form a community that spans continents and industries. Connect to the real world From day one, everything we do prepares people for the real world of business. Our industry-experienced faculty, corporate partnerships, and practical approach via real-life business challenges ensure graduates don't just learn business—they do business. Programs: Bachelor's | Master's | MBA | Executive MBA | Doctorate Accredited by: AACSB, AMBA, EQUIS Join a community that's creating tomorrow's business leaders and making an impact that matters.

Founded in 1964
Cambridge, Massachusetts, USA
1.7K employees (41 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$75K/yr – $95K/yr

Taken straight from the job posting.

See all Hult International Business School salaries

Marketing Team

Marketing Team Size
41 (2% of company)
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
389.8K
Monthly Google Ads Budget
$327K
Traffic Source Mix
Search
27.8%
Direct
40.5%
Referral
17.3%
Social
5.4%
Paid
2.7%

Headcount Trend

Current headcount: ~1.7K

Recent News

Hult International Business School logo

Manager of Enrollment Communications and Digital Marketing

Hult International Business School · Boston, MA · On-site