Responsibilities

• Own and evolve the U.S. eCommerce strategy across Amazon, Walmart, TikTok Shop, and emerging digital commerce channels aligned to commercial growth, market share, and profitability objectives.
• Translate brand and commercial priorities into clear, actionable eCommerce plans across the full funnel (media, content, assortment, pricing, and promotion)
• Define quarterly performance plans, KPIs, and investment priorities, with a strong focus on measurable outcomes (e.g., conversion, share, ROAS, traffic)
• Lead performance tracking and identify opportunities to improve efficiency, effectiveness, and scale across the eCommerce ecosystem
• Drive structured test-and-learn initiatives to continuously optimize performance
• Evaluate and recommend new marketplace opportunities, platform capabilities, and digital growth initiatives that support the expansion of the Star Brands portfolio.
• Lead strategic development and growth across Amazon, Walmart.com, Homedepot.com, TikTok Shop, and future digital commerce channels.
• Develop and execute channel-specific growth plans that support overall business objectives
• Partner with Sales on assortment, pricing, and promotional strategy to maximize online performance
• Support innovation launches and new product introductions through channel-specific go-to-market plans.

Requirements

• Bachelor’s degree required
• 5+ years of experience in eCommerce, digital marketing, or shopper marketing, preferably within CPG or retail
• Proven experience managing Amazon and major eRetail platforms, including retail media, digital shelf, and performance analytics
• Demonstrated ability to translate strategy into execution and deliver measurable business results
• Ability to manage multiple priorities in a fast-paced, evolving environment.
• Experience working with cross-functional teams and communicating effectively at all levels of an organization.

Preferred

• A strategic mindset with strong commercial acumen and a deep understanding of how eCommerce drives business outcomes
• Ability to operate at both strategic and executional levels, with high attention to detail
• Strong analytical skills with the ability to connect data to insights and actions
• Highly collaborative, with the ability to influence cross-functional teams and senior stakeholders
• Passion for building best-in-class digital experiences and scaling eCommerce capabilities
• Experience managing partners and/or leading initiatives across multiple stakeholders

Benefits

• medical, dental, life, disability and business travel insurance
• flexible spending accounts
• EAP
• stock purchases
• vacation/sick days/parental leave
• 401(k) plan after three months
• RPM Pension plan after five years
• 9 paid holidays and one floating holiday per year
• three weeks of vacation on an annualized basis