Drive a data-driven Direct Mail program across cross-functional teams to maximize response and business value.

• Own and manage a monthly DM investment decision process to maximize response and NPV.
• Build deep understanding of end-to-end mail execution with Campaign Execution, Credit, Marketing, etc., and feed data back into prospect DB for insights.
• Help build and measure a testing agenda around mail cadence, segmentation, data sources, and ongoing A/B creative testing.
• Re-evaluate and improve holdout strategies to measure mail channel incremental contribution.
• Develop expertise in DM Targeting models and partner with Data Science to improve targeting efficiency.
• Understand business reporting needs and streamline reports as needed.
• Monitor macro environment for personal lending and use competitive intelligence to inform DM decisions.
• Develop data-driven analyses, insights, and recommendations across channels to influence leadership.
• Communicate complex trends to senior leadership with clear, cohesive messages.
• Manage multiple competing projects with clear expectations and deadlines.

• Must-have: 5+ years of data-driven problem solving with strong SQL and/or Python skills.
• Experience with complex structured and unstructured datasets and BI or visualization tools (PowerBI, Tableau).
• Ability to work independently, think strategically, and present fact-based recommendations.
• Exceptional communication and interpersonal skills for senior-level interactions.
• Customer-focused mindset with passion for delivering innovative solutions.
• Experience with data mining and statistical methods is a plus.
• Bachelor’s degree (Master’s preferred) in quantitative disciplines.
• Experience in cross-functional collaboration and end-to-end campaign analytics.
• Proven ability to own or influence end-to-end DM programs.
• Strong problem-solving and analytical curiosity.

• Standout: Collaboration with Data Science to continuously improve targeting efficiency.
• Strong cross-functional influence to inform leadership with actionable insights.
• Direct Mail program ownership with measurable impact on response and incremental lift.

• Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
• Up to 4% matching 401(k)
• Employee Stock Purchase Plan (10% share discount)
• Tuition reimbursement
• Paid time off (15 days’ vacation per year, plus 2 personal days, prorated based on start date)
• Paid sick leave as determined by state or local ordinance, prorated based on start date
• Paid holidays (11 days per year, based on start date)
• Paid volunteer time (3 days per year, prorated based on start date)