Responsibilities

• Own campaign execution from kickoff to closeout, including briefing, timelines, creator casting, activation, approvals, and launch readiness.
• Translate campaign objectives into clear briefs, creative guidelines, and execution plans that enable creators to deliver authentic, on-brand content.
• Serve as the single execution owner responsible for keeping campaigns moving, stakeholders aligned, and deliverables on track.
• Manage multiple concurrent campaigns across platforms without sacrificing quality, speed, or attention to detail.
• Leverage campaign insights to inform broader commercialization strategy, optimizing adoption, conversion, and GMV impact across the creator ecosystem.
• Champion a test-and-learn mindset, translating data into actionable recommendations that improve performance over time.
• Identify, vet, onboard, and manage creators participating in campaigns, ensuring alignment with campaign goals and brand standards.
• Act as the primary point of contact for creators maintaining productive relationships, resolving issues, and keeping creators engaged throughout the campaign lifecycle.
• Coordinate creator tasks and deliverables, reviewing submissions and routing approvals to ensure content adheres to guidelines prior to submission.
• Maintain a high bar for creator experience through clear communication, proactive support, and consistent follow-through.

Requirements

• Bachelor’s degree in Marketing, Business, or related field and 2 years’ experience in marketing or related field OR 4 years’ experience in marketing or related field.

Preferred

• Digital marketing (for example, affiliate marketing, display advertising)
• Working with a cross-functional team

Benefits

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• The amount you receive depends on your job classification and length of employment.
• It will meet or exceed the requirements of paid sick leave laws, where applicable.
• For information about PTO, see https://one.walmart.com/notices.
• Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
• Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates.