Manager, CRM & Client Development - Diesel NAM

New York City, NY (On-site)

$95K/yr – $100K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

Job Summary

Own North America’s Client Engagement strategy by leading CRM and clienteling initiatives, coaching retail teams, and driving KPI-focused campaigns across the network.

  • Own CRM and clienteling strategy in NA
  • Coach Store Managers and Client Advisors 80% of the time
  • Lead regional campaigns and KPI delivery

Job Description

Responsibilities

  • Lead the implementation and localization of Diesel's Global CRM & Client Development Strategy across North America, ensuring alignment with global priorities while adapting to regional business needs.
  • Champion a client-first culture across the retail network, embedding best-in-class clienteling behaviors that elevate both in-store and omnichannel customer experiences.
  • Partner closely with Global CRM and Client Experience teams to identify and drive strategic opportunities, leverage customer insights, and continuously evolve CRM and clienteling initiatives.
  • Act as the regional expert for client development, influencing business decisions through customer insights, market trends, and retail best practices.
  • Foster collaboration across Retail, Marketing, E-commerce, Events, Merchandising, and Global teams to deliver consistent and elevated client experience.
  • Maintain a strong in-store presence, spending 80% of time coaching, mentoring, and supporting Store Managers and Client Advisors while leading by example through direct client engagement.
  • Train and inspire retail teams in clienteling with best practices, including outreach, appointment selling, relationship management, and long-term client retention.
  • Identify and develop in-store Clienteling Ambassadors who champion best practices and drive adoption across the retail network.
  • Partner with Retail Director and Regional Managers to identify business opportunities, develop action plans, and maximize client acquisition, retention, and CRM KPIs.
  • Localize and execute Diesel's global CRM contact strategy across North America to maximize client engagement, conversion, and retention.

Requirements

  • 5+ years of experience in CRM, Client Development, Clienteling, or Retail Leadership within premium or luxury retail environments.
  • Proven success designing and implementing clienteling strategies across multiple retail locations, delivering measurable improvements in client engagement and commercial performance.
  • Extensive experience building relationships with high-value clients and leading by example in a client-facing luxury environment.
  • Strong coaching and leadership skills with a demonstrated ability to influence, motivate, and develop retail teams to achieve clienteling and business objectives.
  • Deep understanding of client behavior, lifecycle marketing, omnichannel CRM, and luxury retail operations.
  • Highly analytical with the ability to interpret CRM and retail performance metrics, identify opportunities, and translate insights into strategic action plans.
  • Strong commercial acumen with experience driving client acquisition, retention, loyalty, and customer lifetime value.
  • Experience planning and executing client events, activations, and loyalty initiatives that deliver measurable business impact.
  • Excellent communication, presentation, negotiation, and stakeholder management skills with experience working across global and cross-functional teams.
  • Comfortable working in a fast-paced, multicultural organization while managing multiple priorities and competing deadlines.

Salaries

Posted range

$95K/yr – $100K/yr

Taken straight from the job posting.

See all OTB Spa salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Manager, CRM & Client Development - Diesel NAM

OTB Spa · New York City, NY · On-site